A revised and updated edition of the Management Book of the Year (2018)
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Jorg Snoeck is the founder of RetailDetail, a leading communication and network platform for retail and FMCG (Fast-Moving Consumer Goods) professionals in the Benelux, and the driving force behind the RetailHub knowledge and inspiration centre, where people can gain a deeper understanding of the future of the retail shopping trade. He is an internationally renowned keynote speaker and co-author of The Future of Shopping, the 2018 management book of the year. Pauline Neerman is an editor at RetailDetail and has been writing about retail trends and innovations for over a decade.
Jorg Snoeck is the founder of RetailDetail, a leading communication and network platform for retail and FMCG (Fast-Moving Consumer Goods) professionals in the Benelux, and the driving force behind the RetailHub knowledge and inspiration centre, where people can gain a deeper understanding of the future of the retail shopping trade. He is an internationally renowned keynote speaker and co-author of The Future of Shopping, the 2018 management book of the year. Pauline Neerman is an editor at RetailDetail and has been writing about retail trends and innovations for over a decade.
The award-winning retail guide The Future of Shopping: where everyone is a retailer, translated into French, English and Chinese, is back with an all-new edition The Future of Shopping: re-set re-made re-tail.
A pandemic, global digital disruption and competition for resources have drastically redrawn the shopping landscape and unexpected challenges from globalisation have arisen. We are amidst a global transformation with machines becoming smarter than people, the world's population and carbon emissions rising and a handful of mega-corporations seizing power. What can brands and retailers do to survive these challenges? The question is more urgent than ever.
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Trade Paperback. Zustand: New. - A revised and updated edition of the Management Book of the Year (2018) - Provides a framework for adapting your brand to the consumer of today and tomorrow The award-winning retail handbook, The Future of Shopping: Where Everyone is a Retailer (2018 Management Book of the Year) is back in a new, updated edition. Since it was first published, we have experienced a pandemic, a digitization race, and the bankruptcy of numerous iconic shops. This one crisis year has meant more turnaround for the trade sector than an entire decade. This book addresses a new perspective on globalization, and the pressing questions of what brands and merchants must do to survive in this new retail landscape. Bestandsnummer des Verkäufers 294465
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