This book attempts to address the lack of connectedness between topics that have traditionally been dealt with as discrete and self-contained. By reflecting on how these topic areas work together and have the capability to offer businesses a complete supply capability to complement the customer focus of sales and marketing, this book provides a holistic view of how the whole of the supply side of a business can be coordinated and provide support to competitive advantage.
Topics covered include how businesses function in the global business context, the role and importance of design and quality thinking in operations and operations management, the logistics of supply, contracts and informal agreements, as well as current trends and new technological processes. Finally, it concludes with global operations, supply and contract management and competitive advantage.
By providing this bigger picture view it will allow both supply chain students and practitioners as well as their cognate colleagues a chance to see how the crucial connections and interfaces need to be considered and optimized for global success. This book is essential reading for students and managers in the field of operations management and international trade and business.
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Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.
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