Gamification on Customer Experience in Digital Banking - Softcover

Jose M, Dr. Jomon; Aithal, Dr. P.S.

 
9789999316620: Gamification on Customer Experience in Digital Banking
Softcover
ISBN 10: 999931662X ISBN 13: 9789999316620
Verlag: Eliva Press, 2024

Inhaltsangabe

In a world that increasingly revolves around technology and digital interactions, businesses strive to provide engaging and personalized experiences to their customers. In the realm of banking, this endeavor has given rise to the incorporation of gamification techniques to enhance customer engagement and satisfaction. Gamification, the utilization of game plan standards and mechanics in non-game settings, has arisen as a useful asset in various industries, including digital banking. This book explores the influence of gamification on customer experience in the domain of digital banking practices.

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Verlag
Eliva Press
Erscheinungsdatum
2024
Sprache
Englisch
ISBN 10 
999931662X
ISBN 13 
9789999316620
Einband
Taschenbuch
Anzahl der Seiten
41
Kontakt zum Hersteller
Nicht verfügbar
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