SALES & CUSTOMER EXPERIENCE: Creating Loyal Customers Through Exceptional Experiences (The Future-Ready Marketing Series™, Band 8) - Softcover

Masrianto, Dr. Agus

Softcover

ISBN 13: 9798173157874

Verlag: Independently published, 2026

Inhaltsangabe

Stop Losing the Customers You Fought Hardest to Win

Your sales team just closed the deal of the quarter. Three days later, the new customer is on the phone with support, repeating promises nobody wrote down. Sound familiar? Sales & Customer Experience names the real problem — sales and CX running as two separate companies — and gives you six field-tested frameworks to fix it, not just diagnose it.

This isn't another book of vague alignment advice. It's built on sales and customer experience alignment principles verified against five real companies (including one honest failure), with a customer lifetime value framework you calculate from your own numbers — not a borrowed statistic nobody can trace.

• Six original frameworks, from Revenue Engine to Loyalty & Advocacy
• Five independently verified global case studies across three continents
• A 90-day playbook (with a solo-founder track built in)
• A standing checklist for every sales-CX alignment decision going forward
• Zero unverified statistics — every claim sourced or clearly labeled

Written by Dr. Agus Masrianto, drawing on 25+ years inside a global conglomerate.

Get your copy today — and stop letting the handoff between sales and service cost you the customers you worked hardest to win.

Details zur Ausgabe

• Verlag: Independently published
• Erscheinungsdatum: 2026
• Sprache: Englisch
• ISBN 13: 9798173157874
• Einband: Taschenbuch
• Anzahl der Seiten: 165
• Kontakt zum Hersteller: Printed by Amazon on behalf of the author; https://www.amazon.de/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxemburg