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A New Map for Global Business: Redrawing Strategies in a Divided Global Economy - Softcover

Xu, Robyn

 
9798241548054: A New Map for Global Business: Redrawing Strategies in a Divided Global Economy

Inhaltsangabe

This book introduces a new map for global business, one that considers four key dimensions: core security zones, defensive technology frontiers, cost-driven but contingent zones, and the last free trade spaces. Through these lenses, we explore how nations, corporations, and investors can balance opportunity and risk, align strategy with emerging geopolitical realities, and build resilient, adaptable organizations.

Each chapter provides frameworks and actionable insights: from understanding the strategic imperatives of national security, to building multi-hub supply chains, to redefining metrics of success in an era where flexibility and resilience are as valuable as profitability.

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