The Two Minute Window: Successful pharmaceutical selling in a time-poor world - Softcover

McCure, Stewart

 
9798289923202: The Two Minute Window: Successful pharmaceutical selling in a time-poor world
Softcover
ISBN 13: 9798289923202
Verlag: Independently published, 2004

Inhaltsangabe

The Two Minute Window is a how-to guide for effective pharmaceutical selling to busy health care providers. It provides practical examples and exercises that will enhance the patient centricity of even the most seasoned pharma salesperson.

The author has a thirty-year history of working with pharmaceutical sales/ marketing teams in every possible therapy area in every market in the world.

This is the second edition of the book with a new and thought-provoking foreword that challenges the traditional sense of how a pharma salesperson delivers value to his or her customers.

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Verlag
Independently published
Erscheinungsdatum
2004
Sprache
Englisch
ISBN 13 
9798289923202
Einband
Taschenbuch
Anzahl der Seiten
183
Kontakt zum Hersteller
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Verantwortliche Person
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