The Opposite of Noise: The Power of Competitive Intelligence - Softcover

Gilad Ph.D, Benjamin

 
9798481879833: The Opposite of Noise: The Power of Competitive Intelligence
Softcover
ISBN 13: 9798481879833
Verlag: Independently published, 2021

Inhaltsangabe

In the age of too much data and too few breakthroughs, market “noise” is the biggest challenge for executives and managers. Finding growth opportunities requires a powerful filter. This filter is competitive intelligence- market insight that cuts through the din and propels companies to leap forward ahead of all others. It has little to do with more information on competitors. It has everything to do with making every market-facing manager more competitively skilled.

In his characteristic blunt and entertaining style, the international expert and CEO of the Academy of Competitive Intelligence provides tools, tips, eye-opening case studies, and a new model to break through “data-driven” hype and change how management looks at competitive intelligence.

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Verlag
Independently published
Erscheinungsdatum
2021
Sprache
Englisch
ISBN 13 
9798481879833
Einband
Taschenbuch
Anzahl der Seiten
235
Kontakt zum Hersteller
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