Digital Marketing Analytics: In Theory And In Practice (Black & White Version) - Softcover

Hartman, Kevin

Softcover

ISBN 13: 9798638634780

Verlag: Independently published, 2020

Inhaltsangabe

From Kevin Hartman, Director of Analytics at Google, comes an essential guide for anyone seeking to collect, analyze, and visualize data in today's digital world (printed in black & white to keep print costs low). Even if you know nothing about digital marketing analytics, digital marketing analytics knows plenty about you. It’s a fundamental, inescapable, and permanent cornerstone of modern business that affects the lives of analytics professionals and consumers in equal measure. This five-part book is an attempt to provide the context, perspective, and information needed to make analytics accessible to people who understand its reach and relevance and want to learn more.

Details zur Ausgabe

• Verlag: Independently published
• Erscheinungsdatum: 2020
• Sprache: Englisch
• ISBN 13: 9798638634780
• Einband: Tapa blanda
• Anzahl der Seiten: 241
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar