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Online Influence: Boost your results with proven behavioral science - Softcover

Wouters, Bas; Groen, Joris

 
9798697006924: Online Influence: Boost your results with proven behavioral science
Softcover
ISBN 13: 9798697006924
Verlag: Independently published, 2020

Inhaltsangabe

How do you turn visitors into buyers? And dropouts into sign-ups?

Cleverly applying behavioral psychology will massively increase the results of your website, app, or online campaign. Psychologist and web designer Joris Groen and persuasion guru Bas Wouters explain in detail what works and what doesn't – and why. In this book, you will find specific and easily applicable guidelines, based on 40 years of practical experience and the insights of today's most important behavioral scientists, such as Fogg, Cialdini and Kahneman. With more than 40 real-life success cases and over 150 illustrations of dos and don'ts, this is the most complete and practical guide to designing and improving your online customer journey. "A true gift" - Dr. Robert Cialdini

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Verlag
Independently published
Erscheinungsdatum
2020
Sprache
Englisch
ISBN 13 
9798697006924
Einband
Taschenbuch
Anzahl der Seiten
416
Kontakt zum Hersteller
Manufactured by Amazon on behalf of the author
https://www.amazon.de/hz/contact-us

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