Verwandte Artikel zu Mar-Tech: A Marriage Made on Earth

Mar-Tech: A Marriage Made on Earth - Softcover

Amit Tiwari

 
9798890668738: Mar-Tech: A Marriage Made on Earth
Softcover
ISBN 13: 9798890668738
Verlag: Notion Press, 2023

Inhaltsangabe

“Mar-Tech: a Marriage made on Earth” by Amit Tiwari is a playbook on marketing in the age of Martech. But before the play begins, Amit introduces the players, and you soon discover this is more than a mere match of equals. This is a match where both sides—Marketing and Technology—decide to collaborate rather than compete, totally changing the game, by each combining their home advantage.

With the release of this book, India takes its first step delving into Mar-Tech. It is a must-read whether you’re entering a marketing function, leading it or building one from scratch. The game’s changed. Marketing is now Marteching™.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Notion Press
Erscheinungsdatum
2023
Sprache
Englisch
ISBN 13 
9798890668738
Einband
Taschenbuch
Anzahl der Seiten
202
Kontakt zum Hersteller
Nicht verfügbar
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