Inhaltsangabe
Why do people really buy? It's not logic. It's not features, benefits, or pricing. It's emotion--and the brain pathways that quietly govern every choice we make. In The Sales Brain, Michael J. Hough merges real-world selling experience with neuroscience and psychology to reveal a powerful truth: Every sale is decided long before the customer "thinks" they've made up their mind. Using his groundbreaking SIRE Model--Social Intelligence (SQ), Intellectual Intelligence (IQ), Risk/Reactive Intelligence (RQ), and Emotional Intelligence (EQ)--Hough shows how buyers make decisions through an internal "royal court" of advisors inside the brain. When those advisors agree, the sale happens effortlessly. When they don't, the deal falls apart. Drawing from decades of selling to Hollywood studios, global corporations, and thousands of wedding clients across Hawaii, Hough breaks down what truly drives trust, desire, fear, comfort, and commitment. He explains the evolutionary origins of buying behavior, why the emotional brain always reacts before the rational one, and how great salespeople guide buyers toward decisions that feel right, not forced. In this book, you will learn the following: Why emotions silently override logic in every purchase. How to speak to all four "advisors" in the buyer's brain. How trust, identity, instinct, and empathy shape the outcome of every sales conversation. How to avoid the hidden trip-wires that trigger resistance and sabotage deals. Why selling is the hardest--yet most human--profession on earth. Clear, practical, and deeply insightful, The Sales Brain transforms selling from a mechanical process into a profound understanding of how people decide. Whether you sell products, services, ideas, or your own expertise, this book will change how you think about influence and elevate how you connect with every customer you meet.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Suchergebnisse für The Sales Brain: How Neuroscience Can Help You Succeed...
Beispielbild für diese ISBN
The Sales Brain (Paperback)
Print-on-DemandAnbieter: Grand Eagle Retail, Bensenville, IL, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: new. Paperback. Why do people really buy? It's not logic. It's not features, benefits, or pricing. It's emotion--and the brain pathways that quietly govern every choice we make. In The Sales Brain, Michael J. Hough merges real-world selling experience with neuroscience and psychology to reveal a powerful truth: Every sale is decided long before the customer "thinks" they've made up their mind. Using his groundbreaking SIRE Model--Social Intelligence (SQ), Intellectual Intelligence (IQ), Risk/Reactive Intelligence (RQ), and Emotional Intelligence (EQ)--Hough shows how buyers make decisions through an internal "royal court" of advisors inside the brain. When those advisors agree, the sale happens effortlessly. When they don't, the deal falls apart. Drawing from decades of selling to Hollywood studios, global corporations, and thousands of wedding clients across Hawaii, Hough breaks down what truly drives trust, desire, fear, comfort, and commitment. He explains the evolutionary origins of buying behavior, why the emotional brain always reacts before the rational one, and how great salespeople guide buyers toward decisions that feel right, not forced. In this book, you will learn the following: Why emotions silently override logic in every purchase. How to speak to all four "advisors" in the buyer's brain. How trust, identity, instinct, and empathy shape the outcome of every sales conversation. How to avoid the hidden trip-wires that trigger resistance and sabotage deals. Why selling is the hardest--yet most human--profession on earth. Clear, practical, and deeply insightful, The Sales Brain transforms selling from a mechanical process into a profound understanding of how people decide. Whether you sell products, services, ideas, or your own expertise, this book will change how you think about influence and elevate how you connect with every customer you meet. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Bestandsnummer des Verkäufers 9798898881627
Beispielbild für diese ISBN
The Sales Brain: How Neuroscience Can Help You Succeed in Selling
Anbieter: California Books, Miami, FL, USA
Verkäuferbewertung 4 von 5 Sternen
Zustand: New. Bestandsnummer des Verkäufers I-9798898881627
Neu kaufen
EUR 16,28
Versand gratis
Versand innerhalb von USA
Versand innerhalb von USA
Anzahl: Mehr als 20 verfügbar
Beispielbild für diese ISBN
The Sales Brain
Print-on-DemandAnbieter: PBShop.store US, Wood Dale, IL, USA
Verkäuferbewertung 5 von 5 Sternen
PAP. Zustand: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Bestandsnummer des Verkäufers L0-9798898881627
Neu kaufen
EUR 18,78
Versand gratis
Versand innerhalb von USA
Versand innerhalb von USA
Anzahl: Mehr als 20 verfügbar
Beispielbild für diese ISBN
The Sales Brain
Print-on-DemandAnbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
PAP. Zustand: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Bestandsnummer des Verkäufers L0-9798898881627
Neu kaufen
EUR 17,60
EUR 3,81 Versand
Versand von Vereinigtes Königreich nach USA
Versand von Vereinigtes Königreich nach USA
Anzahl: Mehr als 20 verfügbar
Beispielbild für diese ISBN
The Sales Brain (Paperback)
Print-on-DemandAnbieter: AussieBookSeller, Truganina, VIC, Australien
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: new. Paperback. Why do people really buy? It's not logic. It's not features, benefits, or pricing. It's emotion--and the brain pathways that quietly govern every choice we make. In The Sales Brain, Michael J. Hough merges real-world selling experience with neuroscience and psychology to reveal a powerful truth: Every sale is decided long before the customer "thinks" they've made up their mind. Using his groundbreaking SIRE Model--Social Intelligence (SQ), Intellectual Intelligence (IQ), Risk/Reactive Intelligence (RQ), and Emotional Intelligence (EQ)--Hough shows how buyers make decisions through an internal "royal court" of advisors inside the brain. When those advisors agree, the sale happens effortlessly. When they don't, the deal falls apart. Drawing from decades of selling to Hollywood studios, global corporations, and thousands of wedding clients across Hawaii, Hough breaks down what truly drives trust, desire, fear, comfort, and commitment. He explains the evolutionary origins of buying behavior, why the emotional brain always reacts before the rational one, and how great salespeople guide buyers toward decisions that feel right, not forced. In this book, you will learn the following: Why emotions silently override logic in every purchase. How to speak to all four "advisors" in the buyer's brain. How trust, identity, instinct, and empathy shape the outcome of every sales conversation. How to avoid the hidden trip-wires that trigger resistance and sabotage deals. Why selling is the hardest--yet most human--profession on earth. Clear, practical, and deeply insightful, The Sales Brain transforms selling from a mechanical process into a profound understanding of how people decide. Whether you sell products, services, ideas, or your own expertise, this book will change how you think about influence and elevate how you connect with every customer you meet. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Bestandsnummer des Verkäufers 9798898881627
Neu kaufen
EUR 29,12
EUR 32,48 Versand
Versand von Australien nach USA
Versand von Australien nach USA
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
The Sales Brain (Paperback)
Print-on-DemandAnbieter: CitiRetail, Stevenage, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: new. Paperback. Why do people really buy? It's not logic. It's not features, benefits, or pricing. It's emotion--and the brain pathways that quietly govern every choice we make. In The Sales Brain, Michael J. Hough merges real-world selling experience with neuroscience and psychology to reveal a powerful truth: Every sale is decided long before the customer "thinks" they've made up their mind. Using his groundbreaking SIRE Model--Social Intelligence (SQ), Intellectual Intelligence (IQ), Risk/Reactive Intelligence (RQ), and Emotional Intelligence (EQ)--Hough shows how buyers make decisions through an internal "royal court" of advisors inside the brain. When those advisors agree, the sale happens effortlessly. When they don't, the deal falls apart. Drawing from decades of selling to Hollywood studios, global corporations, and thousands of wedding clients across Hawaii, Hough breaks down what truly drives trust, desire, fear, comfort, and commitment. He explains the evolutionary origins of buying behavior, why the emotional brain always reacts before the rational one, and how great salespeople guide buyers toward decisions that feel right, not forced. In this book, you will learn the following: Why emotions silently override logic in every purchase. How to speak to all four "advisors" in the buyer's brain. How trust, identity, instinct, and empathy shape the outcome of every sales conversation. How to avoid the hidden trip-wires that trigger resistance and sabotage deals. Why selling is the hardest--yet most human--profession on earth. Clear, practical, and deeply insightful, The Sales Brain transforms selling from a mechanical process into a profound understanding of how people decide. Whether you sell products, services, ideas, or your own expertise, this book will change how you think about influence and elevate how you connect with every customer you meet. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Bestandsnummer des Verkäufers 9798898881627
Neu kaufen
EUR 21,47
EUR 42,87 Versand
Versand von Vereinigtes Königreich nach USA
Versand von Vereinigtes Königreich nach USA
Anzahl: 1 verfügbar
Foto des Verkäufers
The Sales Brain : How Neuroscience Can Help You Succeed in Selling
Print-on-DemandAnbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Why do people really buy It's not logic.It's not features, benefits, or pricing.It's emotion--and the brain pathways that quietly govern every choice we make.In The Sales Brain, Michael J. Hough merges real-world selling experience with neuroscience and psychology to reveal a powerful truth: Every sale is decided long before the customer 'thinks' they've made up their mind. Using his groundbreaking SIRE Model--Social Intelligence (SQ), Intellectual Intelligence (IQ), Risk/Reactive Intelligence (RQ), and Emotional Intelligence (EQ)--Hough shows how buyers make decisions through an internal 'royal court' of advisors inside the brain. When those advisors agree, the sale happens effortlessly. When they don't, the deal falls apart.Drawing from decades of selling to Hollywood studios, global corporations, and thousands of wedding clients across Hawaii, Hough breaks down what truly drives trust, desire, fear, comfort, and commitment. He explains the evolutionary origins of buying behavior, why the emotional brain always reacts before the rational one, and how great salespeople guide buyers toward decisions that feel right, not forced.In this book, you will learn the following:Why emotions silently override logic in every purchase.How to speak to all four 'advisors' in the buyer's brain.How trust, identity, instinct, and empathy shape the outcome of every sales conversation.How to avoid the hidden trip-wires that trigger resistance and sabotage deals.Why selling is the hardest--yet most human--profession on earth.Clear, practical, and deeply insightful, The Sales Brain transforms selling from a mechanical process into a profound understanding of how people decide. Whether you sell products, services, ideas, or your own expertise, this book will change how you think about influence and elevate how you connect with every customer you meet. Bestandsnummer des Verkäufers 9798898881627
Neu kaufen
EUR 22,56
EUR 60,99 Versand
Versand von Deutschland nach USA
Versand von Deutschland nach USA
Anzahl: 2 verfügbar