Born To Buy: The Commercialized Child And The New Consumer Culture

Juliet B. Schor

713 Bewertungen von Goodreads

Sprache: Englisch

Verlag: Scribner, 2004

068487055X / 9780684870557

Anbieter: SZ Global, Toronto, ON, KanadaSZ Global

Verkäufer/-in mit 5 Sternen

Verkäufer:in bei AbeBooks seit 3. Oktober 2025

Hardcover

Zustand: Neu

EUR 65,17

EUR 33,06 Versand 
Versand von Kanada nach USA

Anzahl: 1 verfügbar

In den Warenkorb
30 Tage kostenlose Rückgabe

Artikelbeschreibung des Verkäufers

Ads aimed at kids are virtually everywhere -- in classrooms and textbooks, on the Internet, even at slumber parties and the playground. Product placement and other innovations have introduced more subtle advertising to movies and television. Companies are enlisting children as guerrilla marketers, targeting their friends and families. Even trusted social institutions such as the Girl Scouts are teaming up with marketers. Drawing on her own survey research and unprecedented access to the advertising industry, New York Times bestselling author and leading cultural and economic authority Juliet Schor examines how a marketing effort of vast size, scope, and effectiveness has created 'commercialized children.' Schor, author of The Overworked American and The Overspent American, looks at the broad implications of this strategy. Sophisticated advertising strategies convince kids that products are necessary to their social survival. Ads affect not just what they want to buy, but who they think they are and how they feel about themselves. Based on long-term analysis, Schor reverses the conventional notion of causality: it's not just that problem kids become overly involved in the values of consumerism; it's that kids who are overly involved in the values of consumerism become problem kids. In this revelatory and crucial book, Schor also provides guidelines for parents and teachers. What is at stake is the emotional and social well-being of our children. Like Barbara Ehrenreich's Nickel and Dimed, Mary Pipher's Reviving Ophelia, and Malcolm Gladwell's The Tipping Point, Born to Buy is a major contribution to our understanding of a contemporary trend and its effects on the culture.…

Bestandsnummer des Verkäufers 9780684870557

Titel
Born To Buy: The Commercialized Child And The New Consumer Culture
Autor
Juliet B. Schor
Verlag
Scribner
Erscheinungsjahr
2004
Zustand
New
Einband
Hardcover
Sprache
Englisch
ISBN-10
068487055X
ISBN-13
9780684870557

SZ Global

Toronto, ON, Kanada

Verkäufer/-in mit 5 Sternen

Verkäufer:in bei AbeBooks seit 3. Oktober 2025

Versandkosten von Kanada nach USA

Artikel5 bis 10 Werktage3 bis 5 Werktage
Erster ArtikelEUR 33,06EUR 35,73
Die Versandzeiten werden von den Verkäuferinnen und Verkäufern festgelegt. Sie variieren je nach Versanddienstleister und Standort. Sendungen, die den Zoll passieren, können Verzögerungen unterliegen. Eventuell anfallende Abgaben oder Gebühren sind von der Käuferin bzw. dem Käufer zu tragen. Die Verkäuferin bzw. der Verkäufer kann Sie bezüglich zusätzlicher Versandkosten kontaktieren, um einen möglichen Anstieg der Versandkosten für Ihre Artikel auszugleichen.

Zahlungsarten

  • Visa
  • Mastercard
  • American Express
  • Carte Bleue
  • Apple Pay
  • Google Pay

Shopbeschreibung

At SZ Global, we specialize in sourcing and offering a diverse selection of books across a wide range of categories, including fiction, literature, business, religious works, and more. Our inventory includes both contemporary titles and hard to find editions, carefully selected to meet the needs of readers, collectors, and enthusiasts. We are committed to providing accurate listings, reliable service, and a smooth purchasing experience. All orders are shipped from our Kuwait warehouse, and we take great care in packaging to ensure books arrive in the condition described. Returns are accepted at our designated return address in Toronto, Canada, in accordance with AbeBooks policies. Whether you are expanding your personal collection, searching for a specific title, or simply exploring, SZ Global aims to be a dependable source for quality books.…

Spezialisierung

Fiction, and etc., Novels, Business, Religious, Law