Cheating Death (Paperback)

Robert Herbst

ISBN 10: 1069339288 / ISBN 13: 9781069339287

Verlag: Spire Selling, 2025

Paperback. The world of B2B sales is changing-and fast. Automation is replacing traditional roles, industry challenges are more complex, and the old mindset of "just close the sale" is becoming obsolete. How can you future-proof your career?By becoming a Sales Practitioner.In Cheating Death, Robert Herbst, a sales veteran with over 35 years of experience developing salespeople, reveals how to become a professional who doesn't just sell products or services but finds and fixes customers' most daunting problems.Sales practitioners go beyond the transaction. They explore, diagnose, innovate, and create lasting value while creating a life of deep fulfillment. This book will teach you how to: Navigate the biggest shift in B2B sales in decades.Harness the power of the ten essential questions that define the essence of who you are as a sales practitioner.Embrace a mindset of curiosity, resilience, and service.Rob's journey from Xerox salesman to pioneer of the sales practitioner mindset is packed with lessons inspired by his love for personal growth and fascination with where sales needs to go.Cheating Death will show you how to transform your career and join a new breed of sales practitioners. Success in B2B sales. A proven method to solve real problems and build a meaningful career. The world needs purpose-driven sales reps. The world needs you. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Bestandsnummer des Verkäufers 9781069339287

Inhaltsangabe:

"Rob opened my eyes to the idea that sales is the most honest profession you can pursue. He didn’t just teach me skills; he challenged my beliefs, my biases, and my excuses." —Russ Putland, Sales Practitioner and Executive VP at Lavie Bio

Do you long for a career of meaning?

You’re in sales. Used to the word ‘no.’ Trained to overcome rejection—and persist.

But what if you could be powered by a positive force far greater?

Beyond the ‘how’ of sales, veteran salesman Robert Herbst finally arms B2B salespeople like you with an unshakeable WHY.

For more than 35 years, his Spire Selling training has energized salesforces big and small to regain confidence, reconnect with core sales skills, and pursue careers of meaning.

Cheating Death distills this message and invites you to join a growing community of sales practitioners. To learn and grow together, change the conversation, and escape the old stereotypes of sales.

Just as ‘practitioners’ have long-earned esteem in health, engineering and law, Rob’s book empowers salespeople like you to go beyond order-taking and become trusted experts and problem-solvers. As a sales practitioner:

• You’ll steer customer conversations from a position of curiosity, honesty and earned credibility.
• Get invited back into boardrooms and the decision-making process.
• Command more of your company’s resources by fixing customers’ problems.
• Find pride, satisfaction and fulfilment in solving real-world problems; by unearthing value and seeding cutting-edge solutions.
• You’ll become indispensable—and you will know your work matters.

Find out why Spire Selling is trusted by Corteva, Cargill, Bayer, Red Bull, Pattison Ag, HJ Heinz, and AT&T.

As complexity increases—and opportunities multiply—the world needs passionate, purpose-driven sales practitioners like never before.

The world needs YOU.

Über die Autorin bzw. den Autor: ROBERT HERBST is the founder of spireselling.com, where B2B salespeople and managers learn to thrive amid disruption and uncertainty. Rob goes back and forth between Vancouver Island and Calgary, backcountry skiing, leading people up mountains, blazing a few trails of his own, and spending time with his children and grandchildren. But, no matter where he is, Rob's mission remains clear: to help others climb higher-both in sales and in life.

Bibliografische Details

Titel: Cheating Death (Paperback)
Verlag: Spire Selling
Erscheinungsdatum: 2025
Einband: Paperback
Zustand: new