China's Non-State Soft Power Actors (Paperback)

Xiaoling Zhang

ISBN 10: 1032562862 / ISBN 13: 9781032562865

Verlag: Taylor & Francis Ltd, London, 2024

Beschreibung

Paperback. This book enriches the evolving concept of soft power, and Chinas approach to soft power, by considering how aspects of Chinese culture, notably the traditional martial art and health promoting exercise Tai Chi Quan, are being successfully promoted around the world by non-state actors, and how this fits alongside Chinas state-sponsored soft power promotion. The book contrasts growing soft power promotion by China with the corresponding decline in such activities by Western states, outlines the growth of Tai Chi Quan societies worldwide and explores in detail why Tai Chi Quan appeals so strongly outside China. It shows how Tai Chi Quan introduces many people around the world to Chinese culture and builds links between people inside China and elsewhere in the world. It concludes that Tai Chi Quan achieves what soft power aims to achieve: a good image and long-term friendship. This book enriches the evolving concept of soft power, and Chinas approach to soft power, by considering how aspects of Chinese culture, notably the Tai Chi Quan, are being successfully promoted around the world by non-state actors, and how this fits alongside Chinas state-sponsored soft power promotion. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Bestandsnummer des Verkäufers 9781032562865

Bibliografische Details

Titel: China's Non-State Soft Power Actors (...

Verlag: Taylor & Francis Ltd, London

Erscheinungsdatum: 2024

Einband: Paperback

Zustand: new

Über diesen Titel

Inhaltsangabe:

This book enriches the evolving concept of soft power, and China's approach to soft power, by considering how aspects of Chinese culture, notably the Tai Chi Quan, are being successfully promoted around the world by non-state actors, and how this fits alongside China's state-sponsored soft power promotion.

Über die Autorin bzw. den Autor:

Xiaoling Zhang is a Professor in the Department of Media and Communication, University of Xi’an Jiaotong-Liverpool University, China

Tony Hong is a Lecturer at the School of English Studies, Shanghai International Studies University, China