This fourth edition explains clearly and in-depth how to unlock people's potential to maximise their performance. It contains the eponymous GROW model (Goals, Reality, Options, Will), now established as the basis for coaching professionals. Clear, concise, hands-on and reader-friendly, this is a coaching guide written in a coaching style. Coaching for Performance digs deep into the roots of coaching, particularly transpersonal psychology, a useful model for personal development and in-depth coaching. There are new coaching questions and fresh chapters on emotional intelligence and high-performance leadership.

Whitmore also considers the future of coaching and its role in the transformation of learning and workplace relationships, as well as illustrating how coaching can help in a crisis.

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Sir John Whitmore

Sir John Whitmore is the pioneer of coaching in the workplace and Co-Founder of Performance Consultants International, the market leader in coaching globally. He was the first to take coaching into organizations in the early 1980s and creator of the GROW model, the most used coaching model in the world. Honoured for his lifetime's work with the President's Award from the International Coach Federation, Sir John's global contribution to coaching and leadership has helped to drive organizational transformation. Through his books - most notably Coaching for Performance - workshops and speeches, he defined the principles of performance coaching and midwifed its birth from sporting excellence, transpersonal psychology, and emotional intelligence. Coaching for Performance is widely considered to be the bible of coaching and Sir John's vision, philosophy, and methodology has inspired millions of managers, leaders, and coaches across four decades to bring the best out of themselves and others. Sir John died in 2017, his extraordinary legacy is continued by his colleagues. The new edition of Coaching for Performance to publish in 2017 was completed before his death.

Performance Consultants International

Founded in the early 1980s by Sir John Whitmore, Performance Consultants' mission is to transform the relationship between organizations and employees. Their stance is simple: organizations are sitting on a great untapped reservoir of potential - that of their people. They partner with organizations globally on effective leadership development, coaching and culture transformation. Market leaders in their field, they invite organizations to improve performance through their leaders and thereby reap rewards for people, profit and planet. Their flagship development programme named after this book is Coaching for Performance, it is considered the industry gold-standard and delivered in over 40 countries and in 23 languages.

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