The Complete Spokesperson: Workbook for Managers Who Meet the Media

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ISBN 10: 0749404922 / ISBN 13: 9780749404925

Verlag: - -, 1991

This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 6545-9780749404925

Inhaltsangabe:

This guide aims to ensure that business managers will be confident to handle the demanding and often unfamiliar role of dealing with the media. It examines the best styles of presentation, how to communicate the right message to journalists, and how to foster good relationships with the media for future use. The text also provides guidelines to help managers target the right audiences and define the corporate image they wish to convey. The book has been built around key point summaries and checklists, with emphasis placed on practicality.

Bibliografische Details

Titel: The Complete Spokesperson: Workbook for ...
Verlag: - -
Erscheinungsdatum: 1991
Einband: Paperback
Zustand: Very Good