Content Marketing Strategies for Professionals: How to Use Content Marketing and SEO to Communicate with Impact, Generate Sales and Get Found by Search Engines

Murray Newlands

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Sprache: Englisch

Verlag: Createspace Independent Publishing Platform, 2013

1494390280 / 9781494390280

  • Softcover
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Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)

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AbeBooks-Verkäufer/-in seit 20. Dezember 2007

Softcover

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Artikelbeschreibung des Verkäufers

Stop wasting your words - put your content to work for you. A cast of veteran marketing specialists shows you how to use content marketing and SEO together to create online content for your business that nurtures customer relationships and generates sales. Through this book, you'll develop a holistic content marketing strategy that includes your own website and blog as well as Facebook, Twitter, Pinterest and other social media channels, using photos, videos, events, and of course, your most powerful words. SEO founding father Bruce Clay and PR veteran Murray Newlands present hands-on techniques, along with case studies and recommendations from niche experts of online marketing including: Chelsea Adams, Jordan Armstrong, Michael Brito, Lisa Buyer, Jonathon Colman, Andy Crestodina, Alyce Currier, Ric Dragon, Kristi Kellogg, Sue Keogh, Virginia Nussey, Lee Odden, Trent Partridge and Adam Sutton. Learn how to: Start planning, creating and executing content with intention Perform content audits and persona research Use SEO to improve visibility in search engine results pages Make a company blog pay for itself Leverage influencers and partnerships Make an impact with images, video and other rich media Effectively use Facebook, Twitter and other social media to speak with customers, rather than at them We live in an age of great opportunity when anyone with access to a computer has the power to be a publisher. And yet it's harder than ever to plan, create and distribute meaningful content that effectively generates business. This is because the vast number of voices online means more competition and a heightened need to strategize, adjust and adapt. This book equips you with the knowledge you need to develop an online content marketing strategy for your business.…

Bestandsnummer des Verkäufers 00073301818

Titel
Content Marketing Strategies for Professionals: How to Use Content Marketing and SEO to Communicate with Impact, Generate Sales and Get Found by Search Engines
Autor
Murray Newlands
Verlag
Createspace Independent Publishing Platform
Erscheinungsjahr
2013
Zustand
Good
Einband
Paperback
Sprache
Englisch
ISBN-10
1494390280
ISBN-13
9781494390280

World of Books (was SecondSale)

Montgomery, IL, USA

Verkäufer/-in mit 5 Sternen

AbeBooks-Verkäufer/-in seit 20. Dezember 2007

Versandkosten innerhalb von USA

Artikel4 bis 12 Werktage3 bis 6 Werktage
Erster ArtikelEUR 0,00EUR 9,73
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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SBYB, Inc.

900 Knell Rd
Montgomery, IL USA 60538