Corporate Cultures: The Rites and Rituals of Corporate Life

Deal, Terrence E, Kennedy, Allan A

ISBN 10: 0201102773 / ISBN 13: 9780201102772

Verlag: Basic Books, 1982

Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. Bestandsnummer des Verkäufers S18C-03459

Inhaltsangabe:

Business experts everywhere have been finding that corporations run not only on numbers, but on culture. Organization consultants Terrence Deal and Allan Kennedy probe the conference rooms and corridors of corporate America to discover the key to business excellence. They find that the health of the bottom line is not ultimately guaranteed by attention to the rational aspects of managing—financial planning, personnel policies, cost controls, and the like. What's more important to long-term prosperity is the company's culture—the inner values, rites, rituals, and heroes—that strongly influence its success, from top management to the secretarial pool.For junior and senior managers alike, Deal and Kennedy offer explicit guidelines for diagnosing the state of one's own corporate culture and for using the power of culture to wield significant influence on how business gets done.

Bibliografische Details

Titel: Corporate Cultures: The Rites and Rituals of...
Verlag: Basic Books
Erscheinungsdatum: 1982
Einband: Hardcover
Zustand: Very Good
Zustand des Schutzumschlags: Schutzumschlag