Corporate Information Strategy and Management : Text and Cases

Applegate, Lynda M., Austin, Robert D., McFarlan, F. Warren

ISBN 10: 0072456728 / ISBN 13: 9780072456721

Verlag: McGraw-Hill Higher Education, 2002

Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Bestandsnummer des Verkäufers 250706-6

Inhaltsangabe:

Corporate Information Strategy and Management: Text and Cases 6/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

Bibliografische Details

Titel: Corporate Information Strategy and ...
Verlag: McGraw-Hill Higher Education
Erscheinungsdatum: 2002
Einband: Hardcover
Zustand: Good
Auflage: 6th.