Essential Guide to Marketing Planning. Dieser Artikel ist nicht verfügbar.
Sprache: Englisch
Verlag: Pearson Education, Limited, 2013
- Softcover
- Gebraucht
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes KönigreichBetter World Books Ltd
Verkäufer:in bei AbeBooks seit 13. Oktober 2008
Zustand: Gebraucht - Befriedigend
EUR 5,72
Artikelbeschreibung des Verkäufers
Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Bestandsnummer des Verkäufers GRP96481343
- Titel
- Essential Guide to Marketing Planning
- Autor
- Wood, Marion Burk
- Verlag
- Pearson Education, Limited
- Erscheinungsjahr
- 2013
- Zustand
- Good
- Einband
- Softcover
- Sprache
- Englisch
- ISBN-10
- 0273773631
- ISBN-13
- 9780273773634
- Auflage
- 3rd Edition.
- Artikelgewicht
- 1,288 Pfund
- Abmessungen
- N/A
Essential Guide to Marketing Planning 3e takes the reader step-by-step through the process of developing a creative, effective marketing plan for any product. Packed with real-life examples, up-to-date marketing ideas and a detailed sample plan, Marian Burk Wood's friendly no-nonsense approach offers practical guidance on how to research, prepare and present a great marketing plan.
This text includes examples of marketing in action from well-known organisations, practical exercises to allow the reader to apply their knowledge and case studies with questions to reinforce understanding of the concepts and strengthen planning skills.
„Inhaltsangabe“ gehört möglicherweise zu einer anderen Auflage dieses Titels.