Everything Is Obvious: Why Common Sense Is Nonsense

Watts, Duncan J.

ISBN 10: 184887216X / ISBN 13: 9781848872165

Verlag: Atlantic Books, 2012

2012. Main. Paperback. "From one of the world's most influential and cited sociologists, Everything is Obvious reveals how variable is human common sense and how, as individuals, societies and businesses, we delude ourselves into thinking we can know the future." Num Pages: 320 pages. BIC Classification: PDZ; VSP. Category: (G) General (US: Trade). Dimension: 197 x 131 x 26. Weight in Grams: 330. Why Common Sense is Nonsense. 320 pages. "From one of the world's most influential and cited sociologists, Everything is Obvious reveals how variable is human common sense and how, as individuals, societies and businesses, we delude ourselves into thinking we can know the future.". Cateogry: (G) General (US: Trade). BIC Classification: PDZ; VSP. Dimension: 197 x 131 x 26. Weight: 262. . . . . . Books ship from the US and Ireland. Bestandsnummer des Verkäufers V9781848872165

Inhaltsangabe:

Sociologist Duncan Watts explains in this provocative book that the explanations that we give for the outcomes that we observe in life - explanations that seem obvious once we know the answer - are less useful than they seem. Watts shows how commonsense reasoning and history conspire to mislead us into thinking that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry.

Only by understanding how and when common sense fails can we improve how we plan for the future, as well as understand the present-an argument that has important implications in politics, business, marketing, and even everyday life.

Über die Autorin bzw. den Autor: Duncan Watts is a principal research scientist at Yahoo! Research, and a former professor of sociology at Columbia University. His research on social networks and collective dynamics has appeared in a wide range of academic journals, including Nature, Science, and the American Journal of Sociology. He is also the author of two previous books, Six Degrees: The Science of a Connected Age; and Small Worlds: The Dynamics of Networks between Order and Randomness. He lives in New York.

Bibliografische Details

Titel: Everything Is Obvious: Why Common Sense Is ...
Verlag: Atlantic Books
Erscheinungsdatum: 2012
Einband: Softcover
Zustand: New