The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience

Joseph, Jim

ISBN 10: 0814437591 / ISBN 13: 9780814437599

Verlag: Amacom, 2010

Beschreibung

pp. 242.

Bestandsnummer des Verkäufers 26374794052

Bibliografische Details

• Titel: The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience
• Verlag: Amacom
• Erscheinungsjahr: 2010
• Sprache: Englisch
• ISBN-10: 0814437591
• ISBN-13: 9780814437599
• Einband: Softcover
• Zustand: New

Über diesen Titel

Inhaltsangabe

What motivates consumers to buy? It's more than just products and services themselves. Learn how your company can achieve the experience effect to build brand loyalty and earn repeat business.

Über die Autorin bzw. den Autor

JIM JOSEPH (New York, NY) is an award-winning marketing professional who specializes in building consumer brands. His client experience includes blockbuster brands like Kellogg's, Kraft, Cadillac, Tylenol, Clean Clear, and Wal-Mart.