Extreme Ownership: How U.S. Navy SEALs Lead and Win (New Edition) (Extreme Ownership Series, 1)

Lead and win.

Combat is the most intense environment imaginable; it teaches the toughest leadership lessons with absolutely everything at stake. In Extreme Ownership, Jocko Willink and Leif Babin share the hard-won lessons they learned on the violent battlefields of Iraq. As leaders of SEAL Team Three's Task Unit Bruiser, they secured Ramadi, a city deemed "all but lost". Through gripping, first-hand accounts of heroism, tragic loss, and hard-won victories, they learned that leadership - at every level - is the single most important factor in whether a team succeeds or fails.

Upon returning from deployment, Willink and Babin instituted SEAL leadership training to pass on these harsh lessons of self-discipline, mental toughness, and resilience to the next generation of SEAL leaders. In their work with civilians, they have trained countless leaders and worked with hundreds of companies across virtually every industry, teaching them how to develop high-performance teams and lead them to victory.

Extreme Ownership has revolutionized leadership development and set a new standard for the genre. Required reading for many of the world's most successful organisations, it details the resilient mindset and total focus principles that enable SEAL units to accomplish the most difficult combat missions.

JOCKO WILLINK is author of Extreme Ownership, a decorated retired Navy SEAL officer, and co-founder of Echelon Front, where he is a leadership instructor, speaker, and executive coach. Jocko spent 20 years in the U.S. Navy SEAL Teams, starting as an enlisted SEAL and rising through the ranks to become a SEAL officer. As commander of SEAL Team Three's Task Unit Bruiser during the battle of Ramadi, he orchestrated SEAL operations that helped the "Ready First" Brigade of the US Army's First Armored Division bring stability to the violent, war-torn city. Task Unit Bruiser became the most highly decorated Special Operations Unit of the Iraq War. Jocko returned from Iraq to serve as Officer-in-Charge of training for all West Coast SEAL Teams. There, he spearheaded the development of leadership training and personally instructed and mentored the next generation of SEAL leaders who have continued to perform with great success on the battlefield. During his career, Jocko was awarded the Silver Star, the Bronze Star, and numerous other personal and unit awards. In 2010, Jocko retired from the Navy and launched Echelon Front where he teaches the leadership principles he learned on the battlefield to help others lead and win. Clients include individuals, teams, companies, and organizations across a wide-range of industries and fields. Jocko is also the author of the children's book Way of the Warrior Kid and the New York Times bestseller Discipline Equals Freedom.

LEIF BABIN is author of Extreme Ownership, a decorated former Navy SEAL officer, and co-founder of Echelon Front, where he serves as leadership instructor, speaker, and executive coach. A graduate of the U.S. Naval Academy, Leif served thirteen years in the Navy, including nine as a Navy SEAL. As a SEAL platoon commander in SEAL Team Three's Task Unit Bruiser, he planned and led major combat operations in the Battle of Ramadi that helped the "Ready First" Brigade of the US Army's 1st Armored Division bring stability to the violent, war-torn city. Task Unit Bruiser became the most highly decorated special operations unit of the Iraq War. Leif returned from combat as the primary leadership instructor for all officers graduating from the SEAL training pipeline. There, he reshaped SEAL leadership training to better prepare SEAL officers for the immense challenges of combat. During his last tour, Leif served as Operations Officer and Executive Officer at a SEAL Team where he again deployed to Iraq with a Special Operations Task Force. He is the recipient of the Silver Star, two Bronze Stars, and a Purple Heart. In 2011, Leif left active duty and co-founded Echelon Front, a leadership consulting company that helps others build their own high-performance winning teams. Clients include individuals, companies, and organizations across a wide-range of industries. Leif speaks on leadership, U.S. military strategy, and foreign policy matters. His editorials have been published in the Wall Street Journal and he has appeared on a variety of national television news and radio programs.