Festive: The Art and Design of Promotional Mailing

Scott Witham

ISBN 10: 2880467381 / ISBN 13: 9782880467388

Verlag: Rotovision, 1999

Leichte Kratzer / Abnutzungen / Druckstellen; Gebrochener Buchrücken / Seiten oder Softcover umgeknickt. This is a stylishly presented collection of the coolest solutions to one of the oldest problems - how to reinvent ways to charm and thank clients for their business and convince them that you are the best creative resource they have. From specially commissioned bottle of vodka to pressed aluminum, from live Christmas trees to complete illuminated facades, Festive showcases the highest level of ingenuity and imagination. This book is a valuable resource for all creative designers for its use of materials, pure imagination and wit. Humorous and practical, it contains the thoughts and rationale of the designers whose work is featured - inspiring and relevant to much more than just that "nightmare" Christmas brief. Bestandsnummer des Verkäufers a877933a-fc83-4955-92d4-2b064f360364

Inhaltsangabe:

This text shows how design consultancies around the world answer the nightmare brief, "what shall we do for Christmas this year?" It contains solutions to one of the oldest problems - how to reinvent ways to charm and thank clients for their business and convince them that you are the best creative resource they have. From specially commissioned bottles of vodka to pressed aluminium, from live Christmas trees to complete illuminated building facades, this book showcases ingenuity and imagination, and includes the thoughts and rationale of the designers whose work is featured.

Bibliografische Details

Titel: Festive: The Art and Design of Promotional ...
Verlag: Rotovision
Erscheinungsdatum: 1999
Einband: Hardcover
Zustand: Fine