A First Look at Communication Theory

Em Griffin, Andrew M. Ledbetter, Glenn Grayson Sparks

ISBN 10: 1260091562 / ISBN 13: 9781260091564

Verlag: McGraw-Hill Education, 2018

: La décima edición de 'A First Look at Communication Theory' justifica una vez más su popularidad. Em Griffin, junto con sus colegas Andrew Ledbetter y Glenn Sparks, anima a los estudiantes que se acercan al campo por primera vez a abordar las teorías sin temor. Los autores presentan 32 teorías diversas que son una mezcla de estudios fundacionales y recientes y, con el beneficio de numerosos ejemplos y conexiones con la cultura pop, ayudan a los estudiantes a aplicarlas a sus propias vidas. Este programa asegura que los estudiantes tengan una base sólida con la cual comenzar a comprender las relaciones entre las teorías. EAN: 9781260091564 Tipo: Libros Categoría: Educación Título: A First Look at Communication Theory Autor: Em Griffin| Andrew M. Ledbetter| Glenn Grayson Sparks Editorial: McGraw Hill Idioma: en Páginas: 562 Formato: tapa blanda. Bestandsnummer des Verkäufers Happ-2025-03-17-47529d48

Inhaltsangabe:

The tenth edition of A First Look at Communication Theory justifies again the program’s enduring popularity. Griffin, joined by colleagues Andrew Ledbetter and Glenn Sparks, encourages students who are encountering the field for the first time to tackle theories without fear. The authors introduce 32 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own lives. This program ensures that students have a solid foundation with which to begin understanding the relationships between theories.

 

Instructors and students can now access their course content through the Connect digital learning platform by purchasing either standalone Connect access or a bundle of print and Connect access. McGraw-Hill Connect® is a subscription-based learning service accessible online through your personal computer or tablet. Choose this option if your instructor will require Connect to be used in the course. Your subscription to Connect includes the following:

 

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Über die Autorinnen und Autoren: Em Griffin received his B.A. in political science from the University of Michigan, and his M.A. and Ph.D. in Communication from Northwestern University. He is professor of communication at Wheaton College in Illinois, where he has taught for the past 26 years and has been chosen Teacher of the Year. His research interest centers on the development of close friendships. Dr. Griffin is the author of three applied communication books: The Mind Changers analyzes practical techniques of persuasion; Getting Together offers research-based suggestions for effective group leadership; and Making Friends describes the way that quality interpersonal communication can build close relationships. He also leads workshops on these topics in the Philippines, Singapore, and the United States.

Andrew Ledbetter received his M.A. and Ph.D. in communication studies from the University of Kansas. He is associate professor of communication studies at Texas Christian University. His research addresses how people use communication technology to maintain their interpersonal relationships. A related interest concerns how parentchild communication predicts health and well-being. Dr. Ledbetter has published more than 35 articles and received recognition for teaching excellence from both the National Communication Association and Central States Communication Association.

Glenn Sparks received his Ph.D. in communication arts from the University of WisconsinMadison. He is a professor in the Brian Lamb School of Communication at Purdue University in Indiana, where he has taught for 28 years. His research focuses on the effects of media. Dr. Sparks is the author of Media Effects Research: A Basic Overview and a personal memoir, Rolling in Dough: Lessons I Learned in a Doughnut Shop; he is co-author of Refrigerator Rights: Our Crucial Need for Close Connection.

Bibliografische Details

Titel: A First Look at Communication Theory
Verlag: McGraw-Hill Education
Erscheinungsdatum: 2018
Einband: Softcover
Zustand: Bueno