Formulation, Implementation and Control of Competitive Strategy

Pearce, John A.; Robinson, Richard B.

ISBN 10: 0072333235 / ISBN 13: 9780072333237

Verlag: Irwin Professional Pub, 1999

Beschreibung

~ NEW Inside and Out! Clean & Crisp Pages. (E-mail for more info./pics).

Bestandsnummer des Verkäufers 220204017

Bibliografische Details

• Titel: Formulation, Implementation and Control of Competitive Strategy
• Verlag: Irwin Professional Pub
• Erscheinungsjahr: 1999
• Sprache: Englisch
• ISBN-10: 0072333235
• ISBN-13: 9780072333237
• Einband: Paperback
• Zustand: New
• Verkäuferkataloge:
  • Education/Textbooks

Über diesen Titel

Inhaltsangabe

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. "Formulation, Implementation, and Control of Competitive Strategy" is the softcover, text-only version of Pearce and Robinson's "Strategic Management". Pearce and Robinson present a pedagogical model for instructors who desire quantitative analysis. The financial data available here should appeal to instructors and the strong coverage of "Business Week" material provides a currency to the text.