Foundations of Stated Preference Elicitation: Consumer Behavior and Choice-Based Conjoint Analysis (Foundations and Trends(r) in Econometrics)

Ben-Akiva, Moshe; McFadden, Daniel; Train, Kenneth

ISBN 10: 1680835262 / ISBN 13: 9781680835267

Verlag: Now Publishers, 2019

Beschreibung

Bestandsnummer des Verkäufers I-9781680835267

Bibliografische Details

• Titel: Foundations of Stated Preference Elicitation: Consumer Behavior and Choice-Based Conjoint Analysis (Foundations and Trends(r) in Econometrics)
• Verlag: Now Publishers
• Erscheinungsjahr: 2019
• Sprache: Englisch
• ISBN-10: 1680835262
• ISBN-13: 9781680835267
• Einband: Softcover
• Zustand: New

Über diesen Titel

Inhaltsangabe

Foundations of Stated Preferences Elicitation provides the reader with stated preference data collection methods, discrete choice models, and statistical analysis tools that can be used to forecast demand and assess welfare impacts for new or modified products or services in real markets, and summarize the conditions under which the reliability of these methods has been demonstrated or can be tested.  One focus is the collection of preference and related data from consumer responses in hypothetical choice experiments, particularly conjoint analysis methods that have proven useful in market research. Another is the economic theory and statistical analysis of choice behavior, revealed or stated, and an economic framework for forecasting market demand and measuring consumer welfare. The treatment is informed by and benefits from experiments on perceptions and decision-making behavior in cognitive science and behavioral economics, and includes methods that can accommodate features of consumer choice that impact forecast reliability such as anchoring, adaptation to the status quo, and sensitivity to context. However, the authors’ emphasis is on forecasting tools developed from traditional economic consumer theory and does not touch on the implications of behavioral consumer theory for demand forecasting.

Über die Autorin bzw. den Autor

Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.