Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: PART ONE: OVERVIEW OF MANAGERIAL ECONOMICS. Chapter 1. Introduction to Managerial Economics. Chapter 2. Basic Economic Relations. Chapter 3. Statistical Analysis of Economic Relations. PART TWO: DEMAND ANALYSIS AND ESTIMATION. Chapter 4. Demand and Supply. Chapter 5. Demand Analysis and Estimation. Chapter 6. Forecasting. PART THREE: PRODUCTION AND COMPETITIVE MARKETS. Chapter 7. Production Analysis and Compensation Policy. Chapter 8. Cost Analysis and Estimation. Chapter 9. Linear Programming. Chapter 10. Competitive Markets. Chapter 11. Performance and Strategy in Competitive Markets. PART FOUR: IMPERFECT COMPETITION. Chapter 12. Monopoly and Monopsony. Chapter 13. Monopolistic Competition and Oligopoly. Chapter 14. Game Theory and Competitive Strategy. Chapter 15. Pricing Practices. PART FIVE: LONG-TERM INVESTMENT DECISIONS. Chapter 16. Risk Analysis. Chapter 17. Capital Budgeting. Chapter 18. Organization Structure and Corporate Governance. Preface. Buchnummer des Verkäufers
Inhaltsangabe: The economic concepts presented in FUNDAMENTAL OF MANAGERIAL ECONOMICS, 9e, show students how to use common sense to understand business and solve managerial problems without calculus. This innovative text helps students develop and sharpen their economic intuition--an invaluable skill that helps students, as future managers, decide which products to produce, costs to consider, and prices to charge, as well as the best hiring policy and the most effective style of organization. With its unique integrative approach, the text presents the firm as a cohesive, unified organization and demonstrates that important business decisions are interdisciplinary. A basic valuation model is constructed and used as the underlying economic model of the firm; each topic is then related to an element of the value maximization model--a process that shows how management integrates accounting, finance, marketing, personnel, and production functions. The text also provides an intuitive guide to marginal analysis and basic economic relations. Once students grasp the importance of marginal revenue and marginal costs, the process of economic optimization becomes intuitively obvious. In addition, a wide variety of examples and simple numerical problems vividly illustrate the application of managerial economics to a vast assortment of practical situations. By studying the material in FUNDAMENTALS OF MANAGERIAL ECONOMICS, 9e, those seeking to further their business careers learn how to more effectively collect, organize, and analyze information. They gain powerful tools that can help them become more successful--and satisfied--in their careers.
Über den Autor: Mark Hirschey is the Anderson W. Chandler Professor of Business at the University of Kansas, where he teaches undergraduate and graduate courses in managerial economics and finance. He also is president of the Association of Financial Economists and a member of several professional organizations. Professor Hirschey has published articles for such leading academic journals as the AMERICAN ECONOMIC REVIEW, REVIEW OF ECONOMICS AND STATISTICS, JOURNAL OF BUSINESS, JOURNAL OF BUSINESS AND ECONOMIC STATISTICS, JOURNAL OF FINANCE, JOURNAL OF FINANCIAL ECONOMICS, and JOURNAL OF INDUSTRIAL ECONOMICS. He also is the author of FUNDAMENTALS OF MANAGERIAL ECONOMICS AND INVESTMENTS: ANALYSIS & BEHAVIOR, the editor of ADVANCES IN FINANCIAL ECONOMICS, and past editor of MANAGERIAL AND DECISION ECONOMICS. He earned his PhD from the University of Wisconsin-Madison.
Buchbeschreibung South-Western College Pub. Buchzustand: Good. 0324584830 May have signs of use, may be ex library copy. Book Only. Used items do not include access codes, cd's or other accessories, regardless of what is stated in item title. Buchnummer des Verkäufers Z0324584830Z3
Buchbeschreibung Buchzustand: Very Good. This book is in good condition and ready for immediate shipment to any US location by an experienced seller. CDs and Access codes and other peripherals may not be included as is the case with most used books. Thanks for shopping with us. book. Buchnummer des Verkäufers 52981
Buchbeschreibung South-Western College Pub 2008-02-20, 2008. Hardcover. Buchzustand: good. 009. 0324584830. Buchnummer des Verkäufers 543208
Buchbeschreibung South-Western College Pub. Buchzustand: Good. 9th Edition. TEXT ONLY Used books are NOT guaranteed to contain components and/or supplements such as: Access Codes or working CD's/DVD's! Ships fast! Expedited shipping 2-4 business days; Standard shipping 7-14 business days. Ships from USA!. Buchnummer des Verkäufers SWM-UOM-000-201
Buchbeschreibung South-Western College Pub, 2008. Hardcover. Buchzustand: New. book. Buchnummer des Verkäufers 0324584830
Buchbeschreibung South-Western College Pub, 2008. Hardcover. Buchzustand: New. 9. Buchnummer des Verkäufers DADAX0324584830
Buchbeschreibung South-Western College Pub, 2008. Hardcover. Buchzustand: Used: Good. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. May not contain Access Codes or Supplements. Buy with confidence, excellent customer service!. Buchnummer des Verkäufers 0324584830
Buchbeschreibung South-Western Pub, 2008. Hardcover. Buchzustand: Brand New. 9th har/pas edition. 792 pages. 10.00x8.00x1.25 inches. In Stock. Buchnummer des Verkäufers 0324584830