Practical advice on all aspects of graphics design-from understanding the basics to devising an original concept and creating successful finished designs.
Examples are taken from all media-magazines, books, newspapers, broadcast media, websites, and corporate brand identity.
Packed with exercises and tutorials for students, and real-world graphic design briefs.

This revised, fourth edition contains specific advice on how to adapt designs to suit different projects, including information on digital imaging techniques, motion graphics, and designing for the web and small-screen applications.

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David Dabner returned to academic life as a lecturer in design after working in the print and design industry for several years as a typographer. He teaches at the renowned London College of Printing and is Course Director of the Higher National Diploma in Typographic Design. He is the author of How to Understand and Use Design and Layout.

Sheena Calvert has over 20 years experience in graphic design and typography, and in art critical theory, gained both in the UK and the United States. She has taught at various universities and art schools, and she has established a New York-based design studio-Parlour. She has a particular interested in letterpress printing as an experimental medium.

Anoki Casey is a San Diego-based graphic artist and was web designer specializing in print, illustration, advertising, and identity development for small businesses, non-profits, start-ups, and creatives of all types. Check out his website: www.anoki.net.

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