Great Rejects : Design That Proves Second Choice Isn't Second Best

Supon Design Group

ISBN 10: 1564962059 / ISBN 13: 9781564962058

Verlag: Quayside, 1996

Ships from the UK. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 39679181-6

Inhaltsangabe:

There is more than one solution to any project.
In fact, designers regularly present two or three design options, or comprehensives, to their clients. Although each can present vastly different styles and/or concepts, each should be equally responsive to the project at hand. In other words, more than one solution can be appropriate. Often, the selected concept has more to do with a client's personal taste than it does with the effectiveness of the design itself. This book heralds such solutions, designs which may be just as good but, for whatever reason, were never realized.
Included are a wide range of outstanding design projects, from logos, company identities, and brochures, to posters, packaging, and more. But they all have one aspect in common - each was rejected in favor of an alternate design solution.

Reseña del editor: There is more than one solution to any project.
In fact, designers regularly present two or three design options, or comprehensives, to their clients. Although each can present vastly different styles and/or concepts, each should be equally responsive to the project at hand. In other words, more than one solution can be appropriate. Often, the selected concept has more to do with a client's personal taste than it does with the effectiveness of the design itself. This book heralds such solutions, designs which may be just as good but, for whatever reason, were never realized.
Included are a wide range of outstanding design projects, from logos, company identities, and brochures, to posters, packaging, and more. But they all have one aspect in common - each was rejected in favor of an alternate design solution.

Bibliografische Details

Titel: Great Rejects : Design That Proves Second ...
Verlag: Quayside
Erscheinungsdatum: 1996
Einband: Hardcover
Zustand: Good