Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales

Orvel Ray Wilson; William K Gallagher; Jay Conrad Levinson

ISBN 10: 0395578205 / ISBN 13: 9780395578209

Verlag: Houghton Mifflin, 1992

Bestandsnummer des Verkäufers 0395578205-3-14500062

Inhaltsangabe:

Today's increasingly competitive business environment requires new skills and commitment from salespeople. Like the successful Guerrilla Marketing and Guerrilla Marketing Attack, this book presents unconventional ideas that are easy, and exciting for entrepreneurs at every level.

Über die Autorin bzw. den Autor:

Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.

Bibliografische Details

Titel: Guerrilla Selling: Unconventional Weapons ...
Verlag: Houghton Mifflin
Erscheinungsdatum: 1992
Einband: Paperback
Zustand: Good