This introductory text is organized by self-contained modules rather than chapters, and features integration of colorful graphics and photos with text in smaller one- and two-page units. Material is accessibly written yet detailed, with illustrated explanations of difficult concepts related to physical and biochemical aspects, and many references to news events, public figures in entertainment and politics, and ongoing real-life cases. Other learning features include concepts reviews, summary tests, critical thinking exercises, and quizes. Plotnik teaches at San Diego State University. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Rese�a del editor

There is simply no other textbook as effective in getting students excited about and involved with psychology as Plotnik's exceptional text. Using his hallmark "multimedia on the printed page" approach, Rod Plotnik makes the concepts of psychology come to life! Plotnik's book is far more than just a good read and a compelling presentation--it is also a book written by a teacher committed to helping students master the content of psychology. From the side-by-side visual summaries to the concept reviews, Plotnik's text is designed throughout for student mastery. Professors report that all the important content is covered in the Plotnik book--in a way that "hooks" students and gets them to read on. And Plotnik's commitment to teaching extends into the ancillaries that accompany the text. The activities in the Instructor's Manual are exciting, original, and offer truly innovative ways to get students involved in the concepts of the course. In many of today's psychology classrooms, the printed pages are just the beginning! In this exciting new Sixth Edition, the Learning Links feature references to the exciting NEW text-specific PowerStudy CD-ROM, developed by Rod Plotnik himself, in conjunction with Tom Doyle. Guided by the CD-ROM and the in-text references, students will launch into whole new worlds of interactive learning and exploration.

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