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Inhaltsangabe: This is a powerful new approach to marketing that will multiply the impact of every dollar invested. Comprehensive research by Doug Hall details marketing initiatives that will deliver sustained success. What makes this book's teaching more reliable and reproducible than others is its foundation on hard data reflecting customer, industrial, and business-to-business marketing, not ''guru opinions.'' After reading Jump Start Your Marketing Brain, readers will know how to more effectively and efficiently market and sell their brand, their services, their products, and even themselves!
Über den Autor: Doug began his entrepreneurial career at age twelve, later earned a degree as a chemical engineer from the University of Maine and then worked for Proctor & Gamble, where he rose to the rank of Master Marketing Inventor and set a corporate record developing and introducing nine new business initiatives in a twelve-month period. After 10 years, Doug retired from corporate life to found what is now known as the Eureka! Ranch, a corporate think tank that has won accolades from some of the biggest corporations in the world including American Express, Procter & Gamble, The Ford Motor Company, Nike and Walt Disney.
Buchbeschreibung ReadHowYouWant. Paperback. Buchzustand: Brand New. This item is printed on demand. Buchnummer des Verkäufers zk1458761134