Want to write for a living? Are you ready to start a freelance writing business? This practical copywriting book is ideal for authors, journalists, copywriters, content writers and work-from-home professionals who want to adapt their writing skills to copywriting for business. "A godsend - highly recommended" - Malcolm Pryce, novelist.
It explains the nuts and bolts of how to start a freelance copywriting business from scratch, find clients, set up a work pipeline, handle time and money, and survive and thrive on the freelance frontline. "Cuts to the chase - Ben Robinson, copywriter
Writers and professionals often have strong writing skills, but typically lack freelance business skills. Or, they're unsure how to get a foot in the door and land their first commercial writing job. This book explains how to adapt, position and sell your writing skills to businesses.
Working from home? Copywriting is the ideal flexible freelance job. Here's how to hit the ground running.
Journalist, author, creative writing or journalism student? Discover a productive outlet for your professional writing skills.
New to freelance writing? Discover the scale and type of business most likely to need and pay writers.
Do you teach or provide career advice to writers? Get up to speed with this growing creative industries niche. "Perfect for my journalism students - Babs, journalism tutor.
How to Launch a Freelance Copywriting Business is the ideal professional roadmap for writer entrepreneurs.
But don’t take my word for it! Happy customers say:
“Jules’ book cut to the chase and provided me with all the information, advice, and tips I needed to launch. Within days of following her advice, I was landing clients and earning money as my own boss, in charge of my own time.” Ben Robinson, Red Robin Copy
"Clear, comprehensive, friendly and approachable down-to-earth manual... this book has it all. Highly recommended." Malcolm Pryce, novelist
About the author
Award-winning writing professional Jules Horne transitioned from BBC journalism to copywriting and creative writing 20 years ago. She teaches advanced writing skills at a UK university, runs her own copywriting, editorial and publishing business, and helps writers to build their professional skills and livelihood.
What's inside
★Creative Writing for Business
★Workspace
★Kit and Caboodle
★Training and Learning
★Launch
★Build Your Business
★Business Concepts and Culture
★Day-to-Day Workflow
★Legal Nuts and Bolts
★Working for Yourself
★A Creative's Guide to Business
★The Job of Writing
★SEO content and web basics
★Grow Your Business
★Starter Projects
★Glossary
★★★HOW TO LAUNCH A FREELANCE COPYWRITING BUSINESS will give you the business foundations you need to get your freelance writing career off to the strongest possible start. ★★★
More happy customers say:
"Wish I'd had this book a few years ago... it's even more relevant now in these days of portfolio careers and the gig economy." Babs, award-winning novelist, university journalism teacher
"Digs deep into the nitty-gritty of the copywriting profession." Claire Wingfield, writer and editor
Favourite copywriting job:
Chocolatier!
Most unusual copywriting job:
Deep sea diving.
Special skill:
Making SEO web content sound stylish.
Top tip:
Just start.
Jules Horne is a creative writer, copywriter and university writing teacher who combines writing for business with award-winning plays and fiction. Her copywriting business, Texthouse, provides words for deep sea divers, heating engineers, housing associations, and chocolatiers. Her plays have won Edinburgh Festival Fringe Firsts and been performed in the UK and internationally. She lives in the Borders of Scotland with her partner, hens and cello.
