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Inhaltsangabe: An autobiography of entrepreneur, Richard Branson. It discusses Branson's family, friends and philosophy, and covers dramatic events such as his Atlantic crossings, the sale of Virgin Records and the BA dirty tricks affair. There are also insights into the workings of Virgin.
Rezension: In this autobiography, Virgin Group founder Richard Branson says one of his prime business criteria is "fun." Fun made Branson a billionaire, and few business memoirs are one-billionth as fun as Branson's, nor as niftily written. Not only does it relate his side of near-death corporate experiences, it tells how the chairman literally cheated death by gun, shipwreck, and balloon crash.
Branson's empire--now encompassing interests in an airline, pop music, soda pop, e-commerce, and financial services--began when the dyslexic 16-year-old dropped out of school in 1968 to found the British magazine Student. His headmaster said, "I predict that you will either go to prison or become a millionaire." Briefly imprisoned for dodging customs selling records, Branson got his first million by releasing Tubular Bells, a maverick recording all the stuffy executives rejected. (1998's Tubular Bells III puts the series' sales over 20 million.)
Despite wild tales of Branson's wife-swapping and Keith Richards fleeing naked from Branson's studio at gunpoint with another man's woman, the most shocking parts of the memoir concern British Airways' James Bond-like "dirty tricks" campaign against Virgin Atlantic, resulting in the biggest award for damages in English history.
Though it's filled with famous names, witty quotes, and pulse-pounding accounts of lunatic balloon adventures, it is as a business thriller that the book really scores. His instinctive bet-the-ranch tactics could cost him all, or earn another billion. Either way, Branson will likely remain the most entertaining entrepreneur in Europe. --Tim Appelo
Buchbeschreibung Virgin Books, 2000. Paperback. Buchzustand: Good. All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied. Buchnummer des Verkäufers mon0002155183
Buchbeschreibung Virgin Books, 2000. Paperback. Buchzustand: Good. Usual signs of a well read book but good overall condition. May not look good on your bookcase after reading and probably not suitable as a present unless hard to find elsewhere ALL ITEMS POSTED NEXT WORKING DAY. Buchnummer des Verkäufers mon0000407462
Buchbeschreibung Virgin Books, 2000. Paperback. Buchzustand: Very Good. In VERY GOOD general condition, with some signs of previous use. Dispatched from the UK daily Another Croaking bargain from the Frog !!!. Buchnummer des Verkäufers mon0001204604
Buchbeschreibung Virgin Books 09/03/2000, 2000. Buchzustand: Good. Will be shipped promptly from UK warehouse. Book is in good condition with no missing pages, no damage or soiling and tight spine. There may be some dog-eared pages showing previous use but overall a great book. Buchnummer des Verkäufers 9053-9780753504567
Buchbeschreibung Virgin Books 09/03/2000, 2000. Buchzustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Buchnummer des Verkäufers 7719-9780753504567
Buchbeschreibung Virgin Books 09/03/2000, 2000. Buchzustand: Good. This book is in good or better condition. It has no tears to the pages and no pages will be missing from the book. The spine of the book is still in great condition and the front cover is generally unmarked. It has signs of previous use but overall is in really nice, tight condition. Shipping is normally same day from our UK warehouse. We offer a money back guarantee if you are not satisfied. Buchnummer des Verkäufers 9053-9780753504567
Buchbeschreibung Virgin Books, 2000. Buchzustand: Good. N/A. Ships from Reno, NV. Shows some signs of wear, and may have some markings on the inside. Buchnummer des Verkäufers GRP86593213
Buchbeschreibung Virgin Books. Paperback. Buchzustand: GOOD. Good clean copy with no missing pages might be an ex library copy; Possibly may have minor marginal notes and or highlighting. Buchnummer des Verkäufers 2511562125
Buchbeschreibung Virgin Books, 2000. Paperback. Buchzustand: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Buchnummer des Verkäufers CHL1239759
Buchbeschreibung Virgin Books, 2000. Paperback. Buchzustand: Used; Acceptable. Dispatched, from the UK, within 48 hours of ordering. The book is perfectly readable and fit for use, although it shows signs of previous ownership. The spine is likely creased and the cover scuffed or slightly torn. Textbooks will typically have an amount of underlining and/or highlighting, as well as notes. If this book is over 5 years old, then please expect the pages to be yellowing or to have age spots. Buchnummer des Verkäufers CHL1092794