Management Information Systems: Managing the Digital Firm, Global Edition

Laudon, Kenneth; Laudon, Jane

ISBN 10: 1292403284 / ISBN 13: 9781292403281

Verlag: Pearson (edition 17), 2021

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Inhaltsangabe:

An authoritative, case-based study of IS in business today Management Information Systems, 17th edition, Global Edition, helps your students to understand the connection between MIS and business performance. The ideal textbook for introductory courses in IS and MIS. This title is available with MyLab®MIS and has a Companion Website.

Über die Autorin bzw. den Autor:

Kenneth C. Laudon was a professor of information systems at the New York University School of Business. He held a BA in economics from Stanford and a PhD from Columbia University. He authored 12 books dealing with electronic commerce, information systems, organizations, and society. Professor Laudon wrote more than 40 articles concerning the social, organizational, and management impacts of information systems, privacy, ethics, and multimedia technology.

Jane Price Laudon is a management consultant in the information systems area and the author of seven books. Her special interests include systems analysis, data management, MIS auditing, software evaluation, and teaching business professionals how to design and use information systems.

Jane received her PhD from Columbia University, her MA from Harvard University, and her BA from Barnard College. She has taught at Columbia University and the New York University Graduate School of Business.

Bibliografische Details

Titel: Management Information Systems: Managing the...
Verlag: Pearson (edition 17)
Erscheinungsdatum: 2021
Einband: Paperback
Zustand: Good
Auflage: 17.