Managing Global Innovation : Uncovering the Secrets of Future Competitiveness

Boutellier, Roman; Gassmann, Oliver; Zedtwitz, Maximilian

ISBN 10: 3642435181 / ISBN 13: 9783642435188

Verlag: Springer, 2014

Unread book in perfect condition. Bestandsnummer des Verkäufers 22116963

Inhaltsangabe:

What are the secrets of competitive Research & Development on a global scale? Investigating more than 1000 R & D laboratories in some 80 companies, this book presents the largest survey of global R & D practice yet published. Working from numerous research interviews and case studies from best-practice companies, the authors introduce new concepts and trends that will shape global R & D management in the unfolding 21st century.

This Third Edition has been completely revised and updated, incorporating international R & D research. Several emerging themes receive particular attention: intellectual property management in international R & D, R & D in emerging economies, management of technology listening posts, market and technological drivers of R & D globalization. In addition to the 18 case studies of the second edition, this edition adds new cases, including high-tech companies from China and India.

Von der hinteren Coverseite:

What are the secrets of competitive R&D on a global scale? Based on empirical research with hundreds of R&D executives from more than 80 companies and 1000 R&D laboratories, the authors present new concepts and trends in global R&D management. Case studies from 22 best-practice companies illustrate how to put these concepts into  practice. Adding new examples and management models, this third edition has been completely revised and updated incorporating emerging themes in R&D such as intellectual  property management, innovation in China and India, technology listening posts, and leading R&D centers.  

"A wealth of data followed by thorough analysis. A must read for R&D managers and business leaders."

Frans J.A.M. Greidanus, Senior Vice President, Philips Research

"… a book whose rich trove of examples will inform the thinking of any manager who must think strategically about how to get the most out of R&D resources that are scattered globally. With the rise of knowledge hubs throughout the world, this third edition is especially timely."

Philip Anderson, Professor, INSEAD

"An insightful and thorough work on the development of global innovation that identifies key strategies and perspectives with relevant and important lessons for those venturing into the global R&D arena .... and hit the mark for those of us who have been in the middle of building this architecture."

Dr. Richard Carpenter, Global R&D Director, Procter and Gamble

Bibliografische Details

Titel: Managing Global Innovation : Uncovering the ...
Verlag: Springer
Erscheinungsdatum: 2014
Einband: Softcover
Zustand: As New
Auflage: 3. Auflage