Mastering the Dynamics of Innovation

Utterback, James M

ISBN 10: 0875847404 ISBN 13: 9780875847405
Verlag: Harvard Business Review Press, 1996
Gebraucht Softcover

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Fast Free Shipping â Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy. Bestandsnummer des Verkäufers GWV.0875847404.G

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The author presents a compelling look at how innovation transforms industries, raising the fortunes of some firms while destroying others. The book draws on the rich history of innovation by inventors and entrepreneurs--ranging from the birth of typewriters to the emergence of personal computers, gas lamps to fluorescent lighting, George Eastman's amateur photography to electronic imaging--to develop a practical model for how innovation enters an industry, how mainstream firms typically respond, and how--over time--new and old players wrestle for dominance. Utterback asserts that existing organizations must consistently abandon past success and embrace innovation--even when it undermines their traditional strengths. He sets forth a strategy to do so, and identifies the responsibilities of managers to lead and focus that effort.

Mastering the Dynamics of Innovation offers a pioneering model for how innovation unsettles industries and firms, and features fascinating histories of new product developments and strategies for nurturing innovation. "The most valuable book I've read in years. . . . The analysis is brilliant."--Tom Peters. Available August 1996.

Über die Autorin bzw. den Autor: Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.

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Bibliografische Details

Titel: Mastering the Dynamics of Innovation
Verlag: Harvard Business Review Press
Erscheinungsdatum: 1996
Einband: Softcover
Zustand: good
Auflage: 2. Auflage

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