Media Communication: An Introduction to Theory and Process

Watson, James

ISBN 10: 140390149X / ISBN 13: 9781403901491

Verlag: Palgrave Macmillan, 2003

Beschreibung

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Bestandsnummer des Verkäufers mon0000558669

Bibliografische Details

• Titel: Media Communication: An Introduction to Theory and Process
• Verlag: Palgrave Macmillan
• Erscheinungsjahr: 2003
• Sprache: Englisch
• ISBN-10: 140390149X
• ISBN-13: 9781403901491
• Einband: Paperback
• Auflage: 2. Auflage
• Zustand: Very Good

Über diesen Titel

Inhaltsangabe

This textbook introduces students to the role, practice and influence of the mass media in contemporary society. Emphasizing the social, cultural, political and economic contexts in which the media operate, it provides a clear conceptual framework for understanding the process of media communication and looks at a range of key issues, from news production to media control and audience reception. The second edition has been thoroughly updated to includes substantial new material on the internet and a more sustained engagement with debates about globalization.

Über die Autorin bzw. den Autor

A former journalist, JAMES WATSON is Director of the BA Honours degree in Media and Communication at West Kent College. He is co-author with Anne Hill of A Dictionary of Communication and Media Studies, now in its sixth edition.