Merchandising Mathematics for Retailing

Easterling, Cynthia; Flottman, Ellen; Jernigan, Marian

ISBN 10: 0132724162 / ISBN 13: 9780132724166

Verlag: Pearson, 2012

Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G0132724162I3N00

Inhaltsangabe:

Written by experienced retailers, Merchandising Mathematics for Retailing, 5/e introduces students to the essential principles and techniques of merchandising mathematics, and explains how to apply them in solving everyday retail merchandising problems. Instructor- and student-friendly, it features clear and concise explanations of key concepts, followed by problems, case studies, spreadsheets, and summary problems using realistic industry figures. Most chapters lend themselves to spreadsheet use, and skeletal spreadsheets are provided to instructors within the Instructor's Manual. This edition is extensively updated to reflect current trends, and to discuss careers from the viewpoint of working professionals. It adds 20+ new case studies that encourage students to use analytic skills, and link content to realistic retail challenges. This edition also contains a focused discussion of profitability measures, and an extended discussion of assortment planning.

Bibliografische Details

Titel: Merchandising Mathematics for Retailing
Verlag: Pearson
Erscheinungsdatum: 2012
Einband: Paperback
Zustand: Good
Zustand des Schutzumschlags: No Jacket
Auflage: 5. oder spätere Auflage