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Money for the Cause: A Complete Guide to Event Fundraising

Rosen, Rudolph A.

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ISBN 10: 1603446931 / ISBN 13: 9781603446938
Verlag: Texas A&M University Press, 2012
Neu Zustand New Hardcover
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Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: ". . . there are literally tens of millions of volunteers in organizations of all sizes who would benefit from this book. . . This book will help to avoid the "trial and error" approach I see most organizations making as they attempt to raise funds through events . . . should be read by any professional fundraiser or by anyone who is in charge of their local charity fundraiser. It should become a part of the library of anyone who aspires to be proficient at this important part of charity work."--Alan Wentz, former chief conservation officer, Ducks Unlimited Inc. Buchnummer des Verkäufers ABE_book_new_1603446931

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There has never been a greater need for raising the funds necessary to promote the causes that will help build a sustainable future. In Money for the Cause: A Complete Guide to Event Fundraising, veteran nonprofit executive director Rudolph Rosen lays out field-tested approaches that have been among those that helped him and the teams of volunteers and professionals he has worked with raise more than $3 billion for environmental conservation.

As Rosen explains, fundraising events can range from elite, black-tie affairs in large cities to basement banquets and backyard barbeques in small-town America. Money for the Cause runs the gamut, describing in easy to understand language methods adaptable to most situations and illustrating basic to advanced techniques that can be duplicated by everyone from novice volunteers to experienced event planners.

Each chapter begins with a pertinent, real-life anecdote and focuses on a major area of event fundraising, including team building, auctions, raffles, food and drink service, planning, budgets, games, social media, websites, entertainment and more.  The author applies each topic to the widest possible range of events and organization size, providing practical advice and easy to follow examples, sample materials, and many other aids to fundraising success for different types of organizations and their fundraising activities.

Whatever the funding objective may be, Money for the Cause will quickly become indispensable to anyone involved in mission-driven organizations, whether as a volunteer, professional, student, or total beginner wanting to raise money for a cause.


Über den Autor: RUDOLPH A. ROSEN is a professor at The Meadows Center for Water and The Environment at Texas State University, where he directs a nonprofit organization leadership initiative. As executive director of an international nonprofit Rosen was once responsible for the world's largest annual fundraiser for conservation, a three-day international event raising over $8 million, and he was director of a regional office for another nonprofit where each year the organization's volunteers held nearly 5,000 fundraising events. He has previously served in executive and leadership positions for National Wildlife Federation, Ducks Unlimited, Safari Club International and its foundation, Oregon Department of Fish and Wildlife, and Texas Parks and Wildlife.

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Bibliografische Details

Titel: Money for the Cause: A Complete Guide to ...

Verlag: Texas A&M University Press

Erscheinungsdatum: 2012

Einband: Hardcover

Zustand: New


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