A Multiple-product Sales Force Allocation Model

Montgomery, David Bruce; Silk, Alvin J; Zaragoza, Carlos E

ISBN 10: 1024208656 / ISBN 13: 9781024208658

Verlag: Hutson Street Press, 2025

Beschreibung

Bestandsnummer des Verkäufers I-9781024208658

Bibliografische Details

• Titel: A Multiple-product Sales Force Allocation Model
• Verlag: Hutson Street Press
• Erscheinungsjahr: 2025
• Sprache: Englisch
• ISBN-10: 1024208656
• ISBN-13: 9781024208658
• Einband: Softcover
• Zustand: New

Über diesen Titel

Inhaltsangabe

"A Multiple-product Sales Force Allocation Model" presents a rigorous quantitative approach to optimizing sales force deployment across multiple products. This study delves into the complexities of allocating sales resources effectively, offering insights valuable to sales managers and marketing professionals. The book explores econometric techniques applicable to sales force management. It is a useful resource for those seeking a mathematically grounded perspective on maximizing sales efficiency and return on investment.

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