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This Book is in Good Condition. Clean Copy With Light Amount of Wear. 100% Guaranteed. Summary: A no-holds-barred examination of 'ethical' consumerism. Buchnummer des Verkäufers

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Inhaltsangabe: Do consumers really care where products come from and how they are made? Is there such a thing as an 'ethical consumer'? Corporations and policy makers are bombarded with international surveys purporting to show that most consumers want ethical products. Yet when companies offer such products they are often met with indifference and limited uptake. It seems that survey radicals turn into economic conservatives at the checkout. This book reveals not only why the search for the 'ethical consumer' is futile but also why the social aspects of consumption cannot be ignored. Consumers are revealed to be much more deliberative and sophisticated in how they do or do not incorporate social factors into their decision making. Using first-hand findings and extensive research, The Myth of the Ethical Consumer provides academics, students and leaders in corporations and NGOs with an enlightening picture of the interface between social causes and consumption. A half-hour documentary capturing interviews with consumers in eight countries is included on an accompanying DVD.

Inhaltsangabe: Do consumers really care where products come from and how they are made? Using first-hand findings and extensive research, this book reveals not only why the search for the 'ethical consumer' is futile but also why the social aspects of consumption cannot be ignored.

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ISBN 10: 0521747554 ISBN 13: 9780521747554
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Buchbeschreibung Soft cover. Buchzustand: Good. wear, scuff and blemish marks to cover, pages in nice condition, shipped from the UK. Buchnummer des Verkäufers 199/R/430P

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Buchbeschreibung Cambridge University Press, 2010. Buchzustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. With usual stamps and markings, In good all round condition. Library sticker on front cover.DVD included, 550grams, ISBN:9780521747554. Buchnummer des Verkäufers 6654024

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Devinney, Timothy M./ Auger, Pat/ Eckhardt, Giana M.
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Buchbeschreibung Cambridge Univ Pr, 2010. PAP. Buchzustand: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Buchnummer des Verkäufers KS-9780521747554

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Timothy M. DeVinney, Pat Auger, Giana M. Eckhardt
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Buchbeschreibung CAMBRIDGE UNIVERSITY PRESS, United Kingdom, 2010. Mixed media product. Buchzustand: New. 226 x 152 mm. Language: English . Brand New Book. Do consumers really care where products come from and how they are made? Is there such a thing as an ethical consumer ? Corporations and policy makers are bombarded with international surveys purporting to show that most consumers want ethical products. Yet when companies offer such products they are often met with indifference and limited uptake. It seems that survey radicals turn into economic conservatives at the checkout. This book reveals not only why the search for the ethical consumer is futile but also why the social aspects of consumption cannot be ignored. Consumers are revealed to be much more deliberative and sophisticated in how they do or do not incorporate social factors into their decision making. Using first-hand findings and extensive research, The Myth of the Ethical Consumer provides academics, students and leaders in corporations and NGOs with an enlightening picture of the interface between social causes and consumption. Buchnummer des Verkäufers AAA9780521747554

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Devinney, Auger, & Eckhardt, Timothy M. / Pat / Giana M.
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Buchbeschreibung Cambridge Univ. Press, 2010. Softcover. Buchzustand: As New. Zustand des Schutzumschlags: No Dust Jacket. First Edition. Includes CD. First softcover edition. Size: Octavo (standard book size). Text body is clean, and free from previous owner annotation, underlining and highlighting. Binding is tight, covers and spine fully intact. No foxing in this copy. All edges clean, neat and free of foxing. Quantity Available: 1. Shipped Weight: Under 1 kilogram. Category: Business, Finance & Marketing; ISBN: . ISBN/EAN: 9780521747554. Pictures of this item not already displayed here available upon request. Inventory No: 25108. For further info on this title, click on the "Ask Bookseller a Question" button directly underneath this listing. We will reply within 24 hours. Otherwise you can order right now (inclusive of shipping options) from the "Add to Basket" button to the right. Buchnummer des Verkäufers 25108

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Buchbeschreibung Cambridge University Press, 2010. UNK. Buchzustand: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Buchnummer des Verkäufers IB-9780521747554

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Timothy M. DeVinney, Pat Auger, Giana M. Eckhardt
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Buchbeschreibung CAMBRIDGE UNIVERSITY PRESS, United Kingdom, 2010. Mixed media product. Buchzustand: New. 226 x 152 mm. Language: English . Brand New Book. Do consumers really care where products come from and how they are made? Is there such a thing as an ethical consumer ? Corporations and policy makers are bombarded with international surveys purporting to show that most consumers want ethical products. Yet when companies offer such products they are often met with indifference and limited uptake. It seems that survey radicals turn into economic conservatives at the checkout. This book reveals not only why the search for the ethical consumer is futile but also why the social aspects of consumption cannot be ignored. Consumers are revealed to be much more deliberative and sophisticated in how they do or do not incorporate social factors into their decision making. Using first-hand findings and extensive research, The Myth of the Ethical Consumer provides academics, students and leaders in corporations and NGOs with an enlightening picture of the interface between social causes and consumption. Buchnummer des Verkäufers AAA9780521747554

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Devinney, Timothy M.
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Buchbeschreibung Cambridge University Press, 2010. UNK. Buchzustand: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Buchnummer des Verkäufers IB-9780521747554

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Buchbeschreibung Cambridge University Press. Mixed media product. Buchzustand: new. BRAND NEW, The Myth of the Ethical Consumer Paperback with DVD, Timothy M. Devinney, Pat Auger, Giana M. Eckhardt, Do consumers really care where products come from and how they are made? Is there such a thing as an 'ethical consumer'? Corporations and policy makers are bombarded with international surveys purporting to show that most consumers want ethical products. Yet when companies offer such products they are often met with indifference and limited uptake. It seems that survey radicals turn into economic conservatives at the checkout. This book reveals not only why the search for the 'ethical consumer' is futile but also why the social aspects of consumption cannot be ignored. Consumers are revealed to be much more deliberative and sophisticated in how they do or do not incorporate social factors into their decision making. Using first-hand findings and extensive research, The Myth of the Ethical Consumer provides academics, students and leaders in corporations and NGOs with an enlightening picture of the interface between social causes and consumption. Buchnummer des Verkäufers B9780521747554

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Devinney, Timothy M.; Auger, Pat; Eckhardt, Giana M.
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Buchbeschreibung Cambridge University Press. PAPERBACK. Buchzustand: New. 0521747554 Brand New Book. Ships from the United States. 30 Day Satisfaction Guarantee!. Buchnummer des Verkäufers 15750975

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