The New Rules of Retail: Competing in the World's Toughest Marketplace

Lewis, Robin; Dart, Michael

ISBN 10: 1137279265 / ISBN 13: 9781137279262

Verlag: St. Martin's Press, 2014

Beschreibung

This item is in overall good condition. Covers and dust jackets are intact but may have minor wear including slight curls or bends to corners as well as cosmetic blemishes including stickers. Pages are intact but may have minor highlighting writing. Binding is intact; however, spine may have slight wear overall. Digital codes may not be included and have not been tested to be redeemable and or active. Minor shelf wear overall. Please note that all items are donated goods and are in used condition. Orders shipped Monday through Friday! Your purchase helps put people to work and learn life skills to reach their full potential. Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you!

Bestandsnummer des Verkäufers 466XBX0014DM

Bibliografische Details

• Titel: The New Rules of Retail: Competing in the World's Toughest Marketplace
• Verlag: St. Martin's Press
• Erscheinungsjahr: 2014
• Sprache: Englisch
• ISBN-10: 1137279265
• ISBN-13: 9781137279262
• Einband: Hardcover
• Auflage: 2. Auflage
• Zustand: good

Über diesen Titel

Inhaltsangabe

In The New Rules of Retail , industry gurus Robin Lewis and Michael Dart explained how unprecedented consumer power, enabled by technology and globalization, is revolutionizing retail. They warned that survival in these dynamic times called for a business model based on three distinct competencies: preemptive, perpetual distribution; a neurological customer connection; and total control of the value chain. In the years since that book published, many of their predictions have come true. Now, they revisit timeless case studies like Ralph Lauren and Sears, as well as new additions like Trader Joe's, Lululemon, and Warby Parker, to assess how retailers must continue to evolve in the era of e-commerce, data mining, and tiered distribution. They also identify the five current trends that are currently driving consumer demand, including technology integration and channel consolidation, as exemplified by Jeff Bezos at Amazon. This is a fully revised and updated guide from two proven retail prognosticators.

Über die Autorin bzw. den Autor

Robin Lewis is the founder and CEO of The Robin Report. He launched the Goldman Sachs retail consulting network, Vantage Marketplace, prior to which he was executive editor of Women's Wear Daily. He is often quoted in Time magazine, Chicago Sun Times, Financial Times, The New York Times, The Wall Street Journal, Brand Week, and Advertising Age, as well as appearing on CNBC, Fox News, and Good Morning America. Michael Dart is a leader & partner in AT Kearney's private equity group, specializing in retail & consumer goods. He lives in San Francisco, California.