The New Science of Selling and Persuasion: How Smart Companies and Great Salespeople Sell

Brooks, William T.

ISBN 10: 0471469246 / ISBN 13: 9780471469247

Verlag: Wiley, 2004

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G0471469246I4N00

Inhaltsangabe:

One of the world's most sought-after sales training and consulting experts reveals the strategies smart companies use to sell anything to anyone
This book takes a new and relevant approach to sales from the perspective of both organizational and individual performance. Based on the author's broad-based personal experience working with over 2,000 sales organizations, it combines organizational guidelines, sales management strategies, how-to sales tips, and career guidance for sales executives, sales managers, and salespeople alike. Incorporating proprietary research, case studies, real-world examples, and practical information, this book will revolutionize the very way sales organizations sell.
William (Bill) Brooks (Greensboro, NC) is the founder and CEO of The Brooks Group, an internationally recognized consulting firm whose clients have included General Motors, Chase Manhattan, Sara Lee, and Microsoft among thousands of others. He delivers more than 150 keynote speeches annually to sales organizations.

Über die Autorin bzw. den Autor: WILLIAM T. BROOKS is the founder and CEO of The Brooks Group, an internationally recognized consulting firm with such clients as BMW, Hewlett-Packard, Volvo Trucks of North America, and Chase Automotive Finance. He is one of the world s leading experts in the fields of business growth, sales, and sales management.

Bibliografische Details

Titel: The New Science of Selling and Persuasion: ...
Verlag: Wiley
Erscheinungsdatum: 2004
Einband: Hardcover
Zustand: Very Good
Zustand des Schutzumschlags: No Jacket