Titel: Practical Management Science, Revised (with CD-ROM, Decision Making Tools and Stat Tools Suite, and Microsoft Project)
Verlag: South-Western College Pub
Erscheinungsjahr: 2008
Sprache: Englisch
ISBN-10: 0324662505
ISBN-13: 9780324662504
Einband: Hardcover
Auflage: 3. Auflage
Zustand: Good
Zustand des Schutzumschlags: No Jacket

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Inhaltsangabe

Easy to understand and to the point--and without any jargon--PRACTICAL MANAGEMENT SCIENCE uses an active-learning approach and realistic problems to help you understand and take advantage of the power of spreadsheet modeling. With real examples and problems drawn from finance, marketing, and operations research, you'll easily come to see how management science applies to your chosen profession and how you can use it on the job. The authors emphasize modeling over algebraic formulations and memorization of particular models. The CD-ROMs packaged with every new book include the following useful add-ins: the Palisade Decision Tools Suite (@RISK, StatTools, PrecisionTree, TopRank, and RISKOptimizer); Solver Table, which allows you to do sensitivity analysis; and Premium Solver for Education from Frontline Systems. All of these add-ins have been revised for Excel 2007.

Cr�ticas

"Prose is casual and understandable; not stuffy or full of jargon. Problems are realistic and motivating for students, but solvable. Working through problems within a spreadsheet provided by the authors along side text discussion is invaluable for the learning experience." "More simplistic and to the point. Not to much extra material above and beyond the student's level. I also enjoyed the more focused approach toward simulations!! Good business examples are used with nice introductory paragraphs for each chapter. The CD that accompanies the book contains wonderful solution sets and useful supplemental programs."

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