Problem Hunting : The Tech Startup Textbook

Brian Long

ISBN 10: 1510777962 / ISBN 13: 9781510777965

Verlag: Skyhorse Publishing Okt 2023, 2023

Beschreibung

Neuware - In the Problem Hunting, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures.

Bestandsnummer des Verkäufers 9781510777965

Bibliografische Details

• Titel: Problem Hunting : The Tech Startup Textbook
• Verlag: Skyhorse Publishing Okt 2023
• Erscheinungsjahr: 2023
• Sprache: Englisch
• ISBN-10: 1510777962
• ISBN-13: 9781510777965
• Einband: Buch
• Zustand: Neu

Über diesen Titel

Inhaltsangabe

A unicorn founder gives step-by-step advice on everything from finding product-market fit to managing investors

In Problem Hunting: The Tech Startup Textbook, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures. This is a daily playbook that any budding entrepreneur will return to over and over again as a reference when building their business.

Problem Hunting is broken down into chapters giving simple, step-by-step advice for each stage and functional department needed to run a startup tech company:

• Finding and testing product market fit
• Creating and refining your product
• Selling and marketing your new solution
• Hiring your team and building your culture
• Mobilizing financial, legal, and compliance functions
• Pitching investors and securing funding

Built upon learning and anecdotes from a unicorn founder, Problem Hunting has everything prospective entrepreneurs and leaders need to start their business.
 

Über die Autorin bzw. den Autor

Brian Long is the cofounder and chairman of Attentive, a six-year-old tech startup with 1,000+ employees, $850M+ in capital raised from the best investors in the world, and hundreds of millions of dollars in annual sales serving 5,000+ customers. Attentive has been named to the Top 10 in the Forbes Cloud 100, and #3 on the Deloitte Fast 500. Prior to Attentive, Brian was the CEO and cofounder of TapCommerce, which he sold to Twitter in 2014 for over $100M. Brian is a graduate of the University of Pennsylvania and loves soft pretzels.