Public Relations Practices: Managerial Case Studies and Problems

Allen H. Center; Patrick Jackson; Stacey Smith; Frank R. Stansberry

ISBN 10: 0132341360 / ISBN 13: 9780132341363

Verlag: Pearson College Div, 2007

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.3. Bestandsnummer des Verkäufers G0132341360I4N00

Inhaltsangabe:

For undergraduate and graduate courses in Public Relations.

Written by two of the most respected individuals in the field, Public Relations Practices, 7/e, presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

Reseña del editor: For undergraduate and graduate courses in Public Relations. Written by two of the most respected individuals in the field, Public Relations Practices, 7/e, presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

Bibliografische Details

Titel: Public Relations Practices: Managerial Case ...
Verlag: Pearson College Div
Erscheinungsdatum: 2007
Einband: Paperback
Zustand: Very Good
Zustand des Schutzumschlags: No Jacket