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Bestandsnummer des Verk�ufers SEWV.0205693105.A

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Bibliografische Details

Titel: Reaching Audiences: A Guide to Media Writing
Verlag: Pearson
Erscheinungsjahr: 2009
Sprache: Englisch
ISBN-10: 0205693105
ISBN-13: 9780205693108
Einband: Softcover
Auflage: 5. oder sp�tere Auflage
Zustand: acceptable

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Inhaltsangabe

Reaching Audiences: A Guide to Media Writing is the essential writing handbook for any student who want a brief yet thorough guide to correct, clear writing for the media. This text stresses the importance of clear, concise, accurate writing in a media world that is increasingly online. The book sets up the writing process and the essential art of editing while reinforcing the importance of the audience in considering the structure of media messages. Illustrative and specific real life examples provide guidance for students in improving their writing. Specific skills related to spelling, grammar, accuracy, word usage, bias, research, interviewing, and other important topics are covered. By recognizing today’s ever-changing media environment, this text is grounded in the basics of good writing essential to communicators in print, online, broadcast, and strategic communication.

Rese�a del editor

Reaching Audiences: A Guide to Media Writing is the essential writing handbook for any student who want a brief yet thorough guide to correct, clear writing for the media. This text stresses the importance of clear, concise, accurate writing in a media world that is increasingly online. The book sets up the writing process and the essential art of editing while reinforcing the importance of the audience in considering the structure of media messages. Illustrative and specific real life examples provide guidance for students in improving their writing. Specific skills related to spelling, grammar, accuracy, word usage, bias, research, interviewing, and other important topics are covered. By recognizing today's ever-changing media environment, this text is grounded in the basics of good writing essential to communicators in print, online, broadcast, and strategic communication.

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Through our mission we enhance the dignity and quality of life for individuals and families by strengthening communities, eliminating barriers to opportunity, and helping people in need reach their full potential through learning and the power of work. We intentionally serve marginalized populations within these communities and lift up long-term pathways for individuals who have disabilities and disadvantages, veterans and military families, teens and young adults, and others who face barriers to employment. We are guided by three principles: Inspired by People, Power of the Whole, and Results Matter. We call it The Goodwill Way.

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