Reputation Rules (PB)

Sprache: Englisch

Verlag: McGraw-Hill Education, 2023

126584951X / 9781265849511

  • Softcover
  • Gebraucht
Alle Details anzeigen

Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)

Verkäufer/-in mit 5 Sternen

Verkäufer:in bei AbeBooks seit 20. Dezember 2007

Softcover

Zustand: Gebraucht - Befriedigend

EUR 14,78

 Versand gratis 
Versand innerhalb von USA

Anzahl: 2 verfügbar

In den Warenkorb
30 Tage kostenlose Rückgabe

Artikelbeschreibung des Verkäufers

Leverage your company?s most important asset!In our lightning-fast digital age, a company can face humiliation and possibly even ruin within seconds of a negative tweet or blog post. Over the last year companies such as BP, Goldman Sachs, and Toyota have experienced serious blows to their images that could have had reduced impact if their leaders had implemented reputation management into their business strategy and culture.There is no one in either the corporate or academic sphere with greater expertise in the area of corporate reputation than Dr. Daniel Diermeier. An award-winning professor at the Kellogg School of Management, Northwestern University, Dr. Diermeier has blazed a path in understanding the significance of reputation management and demonstrating how a company can create a program so powerful that it can help turn a potential public disgrace into a public image success story.Reputation Rules is a landmark work bringing to light Dr. Diermeier?s groundbreaking insights in this critical area. He offers the frameworks, strategies, and processes for changing your company?s focus as quickly as the world is changing around you. He touches on all of the reputational issues that need to be managed from a strategic level, describing how to:Overcome direct challenges from influential activist and political forcesManage corporate scandals, including executive compensationUse external, seemingly unrelated events to boost reputationBuild a reputation management process into everyday operationsIn addition, Dr. Diermeier provides case studies of Shell?s confrontation with Greenpeace, Mercedes?s recovery from the Moose crisis, AIG?s executive bonus fallout, Wal-Mart?s reputation-building response to Hurricane Katrina, and numerous other scenarios illustrating what works and what doesn?t when it comes to reputation management.Brimming with keen insights and lucid examples, Reputation Rules is a guidepost for your organization?s future?and a salve for crisis management.…

Bestandsnummer des Verkäufers 00104009857

Titel
Reputation Rules (PB)
Autor
Daniel Diermeier
Verlag
McGraw-Hill Education
Erscheinungsjahr
2023
Zustand
Good
Einband
Paperback
Sprache
Englisch
ISBN-10
126584951X
ISBN-13
9781265849511

World of Books (was SecondSale)

Montgomery, IL, USA

Verkäufer/-in mit 5 Sternen

Verkäufer:in bei AbeBooks seit 20. Dezember 2007

Versandkosten innerhalb von USA

Artikel4 bis 12 Werktage3 bis 6 Werktage
Erster ArtikelEUR 0,00EUR 9,84
Die Versandzeiten werden von den Verkäuferinnen und Verkäufern festgelegt. Sie variieren je nach Versanddienstleister und Standort. Sendungen, die den Zoll passieren, können Verzögerungen unterliegen. Eventuell anfallende Abgaben oder Gebühren sind von der Käuferin bzw. dem Käufer zu tragen. Die Verkäuferin bzw. der Verkäufer kann Sie bezüglich zusätzlicher Versandkosten kontaktieren, um einen möglichen Anstieg der Versandkosten für Ihre Artikel auszugleichen.

Zahlungsarten

  • Visa
  • Mastercard
  • American Express
  • Carte Bleue
  • Apple Pay
  • Google Pay

Shopbeschreibung

Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

Unternehmensdaten der Verkäuferin bzw. des Verkäufers

SBYB, Inc.

900 Knell Rd
Montgomery, IL USA 60538